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Canon PowerShot SX540 HS 50x Zoom Digital Camera $259 (Was $519) @ JB Hi-Fi

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Canon PowerShot SX540 HS 50x Zoom Digital Camera $259 (Was $519) @ JB Hi-Fi
Go to Deal
Jonty766 on 03/04/2019 - 19:17 jbhifi.com.au (1927 clicks)
Last edited 07/04/2019 - 22:35 by 1 other user

From the previous time this was a deal (then $299), credit to spacemannn

Zoom test Portugal : https://www.youtube.com/watch?v=jpGWREQ8vVs
Zoom test the Moon : https://www.youtube.com/watch?v=I8QWlsSzrPA

Camera Test : https://www.youtube.com/watch?v=7N5sTLOfKHQ

Overview

Ideal travel companion, equipped with a 50x zoom lens.
Designed for travellers wanting to zoom into their subjects with ease, you'll capture the beauty of your surrounds thanks to the amazing 50x (24-1200mm) zoom power of the PowerShot SX540 HS camera. High-magnification shooting is simple with the PowerShot SX540 HS thanks to its comfortable ergonomic grip to its advanced systems like Intelligent IS and Zoom Framing Assist, the PowerShot SX540 HS is designed to let you track your subject easily, and capture it with accurate focus and clarity. The quality of both your still images and breathtaking 1080p Full HD video at 59.94fps will impress you, especially in low-light situations, due to a 20.3 Megapixel High-Sensitivity CMOS sensor and the DIGIC 6 Image Processor, which together create the Canon HS SYSTEM. Fully equipped with Canon's sophisticated wireless connectivity, so sharing your spectacular images and videos with friends, family and other devices is seamless and simple, the PowerShot SX540 HS is the ideal travel companion.

Key Features

50x Zoom
Capture quality images from a distance with the huge 50x Optical Zoom and 100x ZoomPlus lens.

Camera Connect App
Connect your camera to your Apple or Android device for remote shooting as well as easily download your photos.

Zoom Framing Assist
Detect and track the movement of your subject during high powered zoom.

Full HD Movies
Bring your memories to life with Full HD Movies.

Advanced Image Processing
Powered by the latest DiG!C 6 Image Processor, which takes still and video image quality to a beautiful new level.

Creative Shot
Expand your creative photography skills through applying a range of artistic presets.

Image Processor
DIGIC 6 with iSAPS technology

Credit price Hipster

Electrical & Electronics Camera Canon

Related Stores

JB Hi-Fi
JB Hi-Fi

closed Comments

    • aja12 on 03/04/2019 - 19:30
      +12

      The P30 cannot do 50x optical zoom. There’s a big difference between optical zoom and digital zoom.

    • CyberMurning on 03/04/2019 - 19:31

      Huawei? It's 10x optical. This is 50x optical. Different laaaa

      • aja12 on 03/04/2019 - 19:33
        +1

        P30 Pro does 5x optical.

      • incipient on 03/04/2019 - 21:43

        It does 10x "hybrid" which is a bit of a scummy way of saying 5x optical + 5x digital.

  • ccrap on 03/04/2019 - 19:36
    +8

    Great zoom for erm ornithology…lol

  • NovaPR on 03/04/2019 - 19:37

    Great spotting. What a great price for an entry level camera. I'm super tempted to get it.

  • MDSUXKS on 03/04/2019 - 19:43

    How good it will be to record YouTube videos and video class?
    Thx in advance

    • cdaddy on 03/04/2019 - 19:55

      1080p@60fps for $259 is great

      • MDSUXKS on 03/04/2019 - 19:56

        Thx how about the mic? I saw a video on YouTube saying it is not good because in bukt in mic. Couldn't find any further information

        • cerealsmok3r on 03/04/2019 - 23:23
          +2

          not sure but as a general rule of thumb its best to get an external mic because the quality isnt that great on the camera.

        • Georgevic on 06/04/2019 - 01:53

          It doesn't have a microphone jack. You'll need to record with external audio and sync it in post to get good audio. A much better option in a similar price range (used) is the Canon M series, M3 in particular you can get for $250 with kit lens used and it has a mic jack and is just a better video camera all around.

  • [Deactivated] on 03/04/2019 - 19:57
    +1

    A comprehensive review by Camera Decision

  • freewhere on 03/04/2019 - 20:03

    Read the list of Pros/Cons here before deciding https://cameradecision.com/review/Canon-PowerShot-SX540-HS

    • NovaPR on 03/04/2019 - 20:08

      Thanks buddy, well worth the read.

      • dcep on 03/04/2019 - 21:23

        TLDR summary ?

    • r0nmac on 03/04/2019 - 22:53

      No RAW kills it.

      • O15 on 04/04/2019 - 08:29

        I don't think people paying >$500 are going to care about RAW files.

        • r0nmac on 04/04/2019 - 10:13
          +1

          I would certainly care if I were to pay >$500.
          Anyways this is one of those deliberate crippling of features to not cannibalize the more expensive brethren.

          • O15 on 04/04/2019 - 13:11
            +1

            @r0nmac: My bad, I used the wrong sign.

    • TerryJustTerry on 04/04/2019 - 08:28
      +1

      dead link ?

  • ecanem on 03/04/2019 - 20:19

    do people recommend extra batteries for this camera? if so, any reputable sellers?

  • Fiximol on 03/04/2019 - 20:37
    +8

    This should only be considered if you think you have the need for a superzoom - and expect to shoot only static (or very slow moving and relatively still) objects in good to great lighting. This is a specialist/niche camera.

    I would not recommend this as an everyday or travel camera; the wide angle performance is likely to be no better (or worse) than a flagship level phone from the last 2-3 years. The bulk and weight of this is also less than ideal. If you wanted a dedicated point and shoot with a decent zoom range (20-30x instead of the 50x here) and much more compact, look out for a wx500 or hx90v seconds from sony when the 20% off eBay sales are on. They are much smaller and lighter and costs about the same.

    Having said all this, this is a great price for a 1200mm equivalent camera that will get you an image (eventually) at a extreme distance with a lot of patience.

  • 8200 on 03/04/2019 - 20:53

    Good price, but average performance

  • Tuftsdude on 03/04/2019 - 20:57

    Anyone tried photographing jewellery with this? My P20 Pro has totally disappointed me, I bought it for the camera and focusing on close ups / aperture is absolutely terrible.

    • Banj0 on 05/04/2019 - 21:18
      +1

      You’re talking about product photography? Depends how good you want it to be…but if I was after a decent camera to take product photos, this wouldn’t be it. It does at least have a macro mode, which is what you need if you are after close shots.

      Don’t ignore your lighting though.

  • MDSUXKS on 03/04/2019 - 21:03

    Thx guys I bought anyway waiting for the battr4change and see how ir goes for 260 bucks. Haha

  • Postal Dude on 03/04/2019 - 21:11

    Nice price, would it be much of an upgrade from a sx700hs?

  • MrMaxwell on 03/04/2019 - 21:13

    OK price for run out model but it's hard to overlook no articulating screen, no touch screen and no viewfinder.

    Good for moon shots and entry level birding…you'll definitely need a tripod for steady shots at 50x zoom.

  • 123bargain on 03/04/2019 - 22:12

    Hi guys, is this a good upgrade from my Canon Powershot SX30 IS?
    Thanks!

  • NVidia Sucks on 03/04/2019 - 23:14
    -3

    Just bought A7r2 for 2000 au stock and saw this deal huge price difference

    • Leonard on 03/04/2019 - 23:35

      And a huge difference between the a7 and this deal, which is a really simplistic super-zoom. Besides, the a7 has a great range of available lens whereas this is a fixed system.

    • Matt2024 on 04/04/2019 - 01:50
      +2

      You are talking gold leaf embossed toffee apples versus oranges - they arent even in the same league.

      https://cameradecision.com/review/Sony-Alpha-7R-II 96/100

      https://cameradecision.com/review/Canon-PowerShot-SX540-HS 49/100

      Superzooms have their place for some, but obviously also limitations because of the poorer picture quality in low light, less flexibility in taking shots at full zoom etc, but they are also generally a lot lighter and easier to carry than an SLR and a couple of lenses. Also cheaper.

      • NVidia Sucks on 04/04/2019 - 05:28
        +1

        are you sure? From the score, seems like this one is not even as good as some mobile phone cameras.

        • O15 on 04/04/2019 - 08:33

          Only buy this if you really need/want the zoom. It's a couple of years old with a very small sensor. Most modern phones will blow it out of the water where zoom is not a factor.

        • qwerty on 04/04/2019 - 10:28

          If you are taking a non zoomed in photo sure as soon as you touch the zoom button on your phone this camera beats it

      • Thriftster on 04/04/2019 - 09:33

        Lool, nicely said.

    • OzzyOzbourne on 04/04/2019 - 12:14
      +1

      I just bought a car for 20k…that's different too

      • dav3 on 04/04/2019 - 12:39
        +2

        I paid $4.50 for a coffee, you got ripped off

    • syousef on 04/04/2019 - 13:48

      Honestly, if you can't tell the difference between the cameras you probably were ripped off.

      You can fix it though: Learn to use the much better camera you own. Plenty of free material on the web and Youtube.

    • tariqsaleem on 04/04/2019 - 14:43

      If you are disappointed now…wait till you try and zoom 1200mm with the a7r2 😂

  • fryandlaurie on 03/04/2019 - 23:41
    +2

    Is this the camera all the flat earthers use?

    • O15 on 04/04/2019 - 08:34
      +4

      Only the poor flat-earthers.
      The serious ones are upgrading their P900 to a P1000.

  • c0balt on 04/04/2019 - 09:36

    The extra megapixels and wifi in the newer Canon superzooms IMO aren't worth losing out the ability to shoot raw like with their older generation of superzoom cameras. Also CHDK doesn't work with the SX540 or other newer Canon cameras, so can't add timelapse or manual video shooting functionality to name a few.

    Very happy I got this ~5 years ago, think I'd still prefer it over the SX540 as being able to shoot in raw and using CHDK to add timelapse function are still what keep me using it to this day as it's about the same footprint in my bag as a 100-300mm lens for m43 alone.
    https://www.ozbargain.com.au/node/160234

    • dav3 on 04/04/2019 - 11:18

      These things aren't really marketed to the crowd that shoot RAW and edit photos, it's more aimed at someone to wants to point their camera at something and take a photo that'll only ever end up on Facebook.

      • syousef on 04/04/2019 - 13:45

        No that's a mobile phone you're thinking of. This is something in between. They're often called "bridging cameras" for that reason.

        With the demise of point and shoots the manufacturers have decided to put all their features in more expensive bodies and have forgotten that this is often a stepping stone. They've started making cameras a lot more expensive again so we'll see if there's any resurgence in this sector. I am convinced the camera manufacturers are setting themselves up for a huge fall by attempting to lift the price point on entry level gear into the thousands not hundreds of dollars.

      • c0balt on 04/04/2019 - 14:49

        They have manual controls that a cheap happy point and shoot doesn't have, plus Canon's previous generations of superzooms could shoot in raw.

        Maybe it's just because Nikon dropped raw from the P900 and P1000 (huge mistake IMO), but other brands like Sony, Panasonic and Fuji can still shoot in raw for their cheap bridge superzooms.

        Like there's no real reason to not give the option to shoot in raw, it just makes the other options more attractive to those who want to get the most for their money.

  • [Deactivated] on 04/04/2019 - 10:49

    Does anyone know if this can upload direct to a computer server via wifi?
    I don't want to store any photos on camera itself.

  • Weavlz on 04/04/2019 - 11:21

    Might go and pick one up. Seems like a good travel companion to cover what my phone camera can't.

    In the <$300 range there doesn't seem to be anything better than this. Can anybody suggest anything?

    • Weavlz on 04/04/2019 - 14:37
      +2

      Picked one up today, thanks op

  • syousef on 04/04/2019 - 11:43

    Was able to capture video of an ISS pass showing its overexposed shape quite clearly when pausing using a SX50HS which is also a 50x zoom Canon, albeit older, lower resolution and having a twist and flip screen. I'm sure similar would be doable with this. In case anyone is wondering what the heck legitimate use there is for 50x zoom.

    Other than the twist and flip screen other downsides are no CHDK, and no official or unofficial way of getting RAW.

  • tariqsaleem on 04/04/2019 - 16:41

    got one for the kids, was looking for a camera that they can use to learn while also having fun and this seems like the perfect combination. Has its limitations around low light photography and other areas (which i wanted so that they understand lighting needs better) but at the same time can be a lot of fun shooting outdoors with the macro and super zoom abilities and also manual modes :)

  • tommohawk on 05/04/2019 - 12:09

    How would this compare with the Panasonic FZ80? I'm not into photography (but may down the track), just looking for a simple point and shoot. From a quick glance at the specs, it seems like FZ80 is better in most aspects (4K video vs 1080P, charging via USB, touchscreen, viewfinder, 60x zoom vs 50x, RAW format). Price is approx. $190 higher. Would it be a better buy than the SX540?

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