The cheapest could find was $49 or more. so this should be good price.
Kids Digital Camera - Boys at Target Online for $19 Click + Collect, or $9 Flat Delivery
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So for $19 its a pretty good toy then! There's a lot of crap toys out there for twice the price.
Not much better than a toy
With fun footballs to rattle and shake, it is a perfect entry level digital camera for the budding photographer in your family. This green digital camera features 1.3 mega pixels, a digital zoom and a built-in flash. Also included is a USB cable, a software CD, a handstrap, 2 x AAA batteries and an instruction manual.