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Cupra Born from $47,090 Drive Away @ Cupra

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Cupra Born from $47,090 Drive Away @ Cupra
Go to Deal
E5TOQUE on 05/01/2025 - 10:22 cupraofficial.com.au (10221 clicks)
Last edited 06/01/2025 - 23:07 by 2 other users

Cupra Australia seem to have cut prices on the Cupra Born EV hatch.

Was: From $59,990 before drive away costs (excluding on-road costs)
Today: From $47,090 Drive Away (including on-road costs)

Link to Order Page:

https://www.cupraofficial.com.au/stock?t_model=EXBQ

Please note Cupra does not have negotiable pricing, they follow the same setup as Tesla, BYD, Polestar, Xpeng, Mercedes, Genesis, Honda, etc with having fixed pricing.

Specs:

  • 511km WLTP range (with 17kWh/100km energy consumption, expect ~450km real world range)
  • Rear Wheel Drive
  • 170kW/310Nm
  • 0-100km/h = 7s
  • 0-50km/h = 2.8s
  • 385L Boot (Seats Up)
  • Based on VW Group's MEB platform.
  • 4324mm long, 1809mm wide, and 1540mm high
  • 2766mm wheelbase (space between the wheels which usual gives you an indication of interior space)

Charging Speed

AC: up to 11kW
DC: up to 170kW

Option Packs reduce the seating capacity down to 4

Interior Pack ($2900)
  • Blue Dinamica seats
  • Seat heating
  • Seat Power adjustment
  • Seat massage function
  • 9 speaker Beats audio system
  • heated windscreen washer jets
Performance Pack ($2600)
  • Adaptive dampers
  • 20-inch wheels
  • Michelin Pilot Sport tyres|
    Please note due to the larger wheels WLTP driving range is reduced to 475km (~410km real world range)
Optional Servicing Packs
  • 3 Year Pack = $990
  • 5 Year Pack = $1590

Servicing:

12 months or 15,000km

Warranty:

5 Years, Unlimited kilometers on the car
8 Years, 180,000km on the battery pack

Who is Cupra?

Cupra is owned by VW Group, they are a sporty spin off from SEAT. The brand is designed to sit in-between VW and Audi in the VW Group hierarchy.

Where is the Cupra Born made?

Germany.
It is made alongside the VW ID.3 in the Volkswagen Zwickau factory.

Minor Negatives that may impact some people

  • No 1 pedal driving like in Tesla's, Hyundai, Kia, MG, etc.
  • No spare tyre (or space saver), but it has a puncture repair kit.
  • No built in sat nav (you need to use Apple CarPlay or Android Auto)
  • No wireless Android Auto or Apple CarPlay. Wired only.
  • No sunroof option
  • Performance or Interior packs remove the middle rear seat.
  • Hard pack plastics on all doors. Rear doors don't even have soft elbow/arm support.
  • No rear air vents
  • No OTA connectivity (requires you to drop it off at dealers to get software updates, no remote app connectivity)
  • Touch buttons on the steering wheel
  • No front boot (Frunk)
  • RHD cars UK/Australia receive apparently don't have the windscreen wipers swapped over to the other side, so in heavy rain, water can be pushed into your line of sight

Australian Reviews

CarExpert:
https://www.youtube.com/watch?v=ayrZ7MFPq44

Chasing Cars:
https://www.youtube.com/watch?v=GOF5LLGV02U

Driving Enthusiast:
https://www.youtube.com/watch?v=_4fq2gjdMLw

The Right Car:
https://www.youtube.com/watch?v=JyGQUY1cBT0

Competitors

MG 4 77kWh

  • $55,000 drive away (+$8000 over the Cupra)
  • Made in China, instead of European made for the Cupra
  • Both are RWD
  • Both have 77kWh batteries
  • Both have similar real world range
  • Both don't have OTA connectivity
  • Similar performance
  • Very similar boot capacity
  • 10 year warranty instead of 5 year warranty on the Cupra
  • Much worse interior fit/finish compared to the Cupra
Automotive Car Cupra Electric Vehicle

Related Stores

cupraofficial.com.au
cupraofficial.com.au

Comments

          • xmagic on 06/01/2025 - 08:12
            +1

            @May4th: Earlier models, yes. The current models is comparable to all other competitors re safety. Will certainly be road worthy here if is imported.

            Seagull isn’t a competitor to mini EV as it’s almost double the price in China. So yes if Seagull comes to Australia, it will be around 30k.

            But IMO anything >20k kills the practicality of being a no-brainer EV as a 2nd car.

  • Weshouldgetsushi on 05/01/2025 - 10:37
    +6

    Saw one on the road once a few months ago.
    Seems to be a brand with no clear market segment both this time and last time they tried in Australia.

    • easternculture on 05/01/2025 - 10:40

      From the link in the article above:

      A big reason for the change is poor sales of the ID.UNYX, which went on sale in July, the report said.

      A source close to Volkswagen Anhui said that apart from a handful of large customer orders, only a few hundred units of the ID.UNYX have been retailed since its launch, according to the report.

      • Daabido on 05/01/2025 - 12:40
        +2

        No one wants to identify as a eunuch.

    • E5TOQUE on 05/01/2025 - 10:41
      +37

      I think its pretty clear. They are offering a sporty/semi premium option that sits above VW but below Audi.
      Likely geared towards a younger/ less conservative demographic.

      • Striking / sporty designs
      • Drive very well
      • PHEV and EV options across basically their whole range
      • Fixed pricing/online ordering
      • Good standard equipment levels

      There are alot of VW/Skoda buyers that would typically buy the R-Line, GTI, Sportsline varients. This is kind of geared towards those types of buyers.

      • Weshouldgetsushi on 05/01/2025 - 10:59
        +2

        I agree with the marketing speil. And I think they are a nice enough car, albeit adventurously priced originally, hence the new price.
        Actual sales seems to hev been the problem here.

      • Sammyboy on 05/01/2025 - 11:17
        -6

        Cupra seems to attract a certain type of driver….

      • stuntman on 05/01/2025 - 12:29

        What would be the comparable hatch back from VW or Audi?

        • E5TOQUE on 05/01/2025 - 12:30

          VW Golf and Audi A3

          • stuntman on 05/01/2025 - 14:02
            +1

            @E5TOQUE: What am i missing - cupra misses out on on rear air vents, panoramic roof, updated infotainment compared to the golf. Perhaps this is why the value proposition doesn't stack up (as you can see in the sales numbers), the cupra is positioned wrongly and turned out to be a cheap feeling golf with a bronze logo (that ain't gonna age well) from the factory floor.

            • E5TOQUE on 05/01/2025 - 18:26
              +6

              @stuntman: A VW Golf MK8 110TSI R-Line with Panoramic Sunroof Optioned = $47,699 drive away.
              So effectively the same money as the Cupra Born. Cupra still has some advantages over the Golf.

              Born's advantages:
              • RWD (FWD in the Golf)
              • More Power (170kw/380Nm vs 110kW/250Nm in the Golf)
              • Larger Boot (385L vs 381L in the Golf)
              • Larger interior space (2766mm wheelbase vs 2636mm in the Golf)
              • Faster (0-100 7s vs 8.8s in the Golf)

              The big one - not having to pay for petrol again.

              Golf's advantages
              • Sunroof
              • Rear Airvents

              I'd pick the Cupra.

        • Plimsol on 05/01/2025 - 13:19

          VW ID.3 or Audi A3 Sportback e-tron

          • andytheturtle on 05/01/2025 - 21:07

            @Plimsol: ID.3… VW Australia is so far behind launching their EVs. ID.3 is nowhere to be found on their own website. ID.4, ID.5 and ID.Buzz launching "soon". Will believe it when I see them LOL

      • beltdrive on 05/01/2025 - 13:12
        +2

        That’s interesting. I still associate the brand with SEAT so in my mind they’ve been below VW

        • duchy on 05/01/2025 - 15:31

          Same here.

        • BartholemewH on 05/01/2025 - 17:29

          Same here. I appreciate they look sportier, but Seat probably did back in the day, but were a value proposition.

      • smartProverble on 05/01/2025 - 17:57

        Striking / sporty designs

        Honestly if it were a Chinese brand, we would be ripping on it for ripping off design elements of other cars. It really has no uniqueness.

      • nepalesesquirrel on 05/01/2025 - 20:19
        +1

        Surely a GTI would be better than this crap.
        (No spare tyre, potentially no 5th seat, no sunroof, no rear vents, no sat nav, no wireless Android Auto, no quality touch points/arm rests, backwards windscreen wipers wtf plus the image the car has.)

    • 1st-Amendment on 05/01/2025 - 11:16
      +4

      Seems to be a brand with no clear market segment

      There is one in my local carpark and from a casual looks appears to be a nicer electric version of a Golf. However I'm not sure how many people are willing to pay $70k for such a thing. At $47k I'd take a closer look.

      • Weshouldgetsushi on 05/01/2025 - 12:16
        +3

        Exactly what I was trying to say.
        $70k? Yeah nah.
        $47k yeah maybe. Remember Seat was a budget brand last time around. Even Skoda prices have snuck up.

        • Cheapskate Paul on 05/01/2025 - 15:00

          Hyundai was a budget brand not that long ago too.

        • duchy on 05/01/2025 - 15:31
          +3

          Skoda above Seat for me. Even above some Volkswagens.

          • BartholemewH on 05/01/2025 - 17:35
            +1

            @duchy: I picked the Skoda Superb 206 TSI outright over the Passat R-line, so would have to agree.

    • 87percent on 05/01/2025 - 13:16
      +1

      I think they actually look quite good

    • navman on 05/01/2025 - 14:09
      +2

      Cupra is a brand that was only created as it's own separate line in 2018 and first launched in Australia in 2022. So not sure what you're talking about when you say "the last time they tried in Australia", unless you mean SEAT?

      Anyway, I'm excited for the Leon Sportstourer PHEV that's coming this year. The only brand that's offering a feature packed, electrified wagon.

    • futaris on 05/01/2025 - 10:50
      +16

      The motor is the transmission…

      Closest to what you are asking for is an Ioniq 5 N.

        • 1st-Amendment on 05/01/2025 - 11:17
          +49

          clutch pedal like a riding horse.

          I rode a horse once, I don't recall it having a clutch pedal…

            • smartProverble on 05/01/2025 - 17:59
              +2

              @SYLTB: There's a car for die hard car enthusiasts like you, because it was designed for people like you…

              Hyundai Ioniq 5 N.

          • Daabido on 05/01/2025 - 12:43
            +2

            @1st-Amendment: Not the povo one your rode. You need a German Engineered (sic) one.

        • whyisave on 05/01/2025 - 11:44
          +2

          like to hear turbo hissing, revving sound

          I forget which brand, but there is an EV that plays pre-recorded sounds of an engine revving up, as you step on the accelerator pedal.

          • paaj on 05/01/2025 - 11:56
            +1

            @whyisave: Hyundai ionic. Amazing car on paper, but $120k is a steep price!

            • SanguinarySeraph on 05/01/2025 - 12:56

              @paaj: There's a couple of brand new, and a handful of demos listed for $95-98k right now. Still a huge chunk of money, but does go to show they're keen to move them and be a bit more reasonable about it.

            • whyisave on 05/01/2025 - 16:11
              +1

              @paaj:

              Amazing car on paper, but $120k is a steep price!

              That steep price also stays on paper, because I'm not buying it ;-)

          • greatlamp on 05/01/2025 - 15:28
            +3

            @whyisave: For context the BMW M135/235/140/240 have the same 'feature' and you can't disable it. Engine noise.mp3 when you choose sport mode.

        • SanguinarySeraph on 05/01/2025 - 12:54

          So as far as new cars…basically only the BMW M2/3/4 for the last breath while they still do manual. Not exactly expanding your horizons there.

          I understand the appeal of what you're talking about…but they basically just don't make them anymore - and that has nothing to do with EVs.

        • beltdrive on 05/01/2025 - 13:13
          +1

          I like to hear turbo hissing, revving sound

          Hope you don’t drive a Golf. They sound terrible

          • dukeGR4 on 05/01/2025 - 14:41

            @beltdrive:

            Hope you don’t drive a Golf. They sound terrible

            EA888 sounds worse than VQ35DE, change my mind.

            • mongos on 05/01/2025 - 15:11
              -2

              @dukeGR4: I’ve stopped listening to music in my R, just so I can hear the engine.

              Might not sound as fun in other models though

              • dukeGR4 on 05/01/2025 - 15:26

                @mongos: my theory is it's a well insulated car, so the owners don't realise how loud it is from the outside. especially those with pop and crackle tune from factory.

                • mongos on 05/01/2025 - 15:48
                  +1

                  @dukeGR4: It’s not to everyone’s taste and I prefer the sound of the old V6 in the R32.

                  Better performance and fuel bills with the 4 though!

                  • dukeGR4 on 05/01/2025 - 18:17

                    @mongos: You mean an inline 6? they never came with a V6 in the R32.

                    • Carrera1963 on 05/01/2025 - 20:27

                      @dukeGR4: It’s an offset narrow angle VR6, so closer to a V than an inline… but also neither of them :)

                      • dukeGR4 on 06/01/2025 - 08:47

                        @Carrera1963:

                        It’s an offset narrow angle VR6, so closer to a V than an inline… but also neither of them :)

                        i've never ever, ever in my life ever, heard anyone referring to RB20,25,26 as "VR6", or "Closer to a V".

                        • Carrera1963 on 06/01/2025 - 21:35

                          @dukeGR4: That’s because the previous poster was talking about Golf’s and the VW R32 3.2L VR6

                    • mongos on 05/01/2025 - 21:10

                      @dukeGR4: I stand corrected again. Had a nice warble sound though.

                      But I was crying watching the fuel gauge steadily drop going nowhere in London traffic!

            • beltdrive on 05/01/2025 - 16:12

              @dukeGR4: No argument here

      • Dogsrule on 06/01/2025 - 09:26

        The motor is the transmission

        Technically EV's do have a single speed transmission in between the motor and the differential, but no multi speed transmission like an ICEV (unless Porsche Taycan).

    • supersam80 on 05/01/2025 - 11:08
      +22

      Why would an EV have a turbo

      • djkelly69 on 05/01/2025 - 11:17
        +13

        Cos turbos (and manuals and clutch and gear stick) = getting chicks obv

      • donga100 on 05/01/2025 - 11:19
        +3

        Going to be waiting a while for it to spool up.

      • gakko on 05/01/2025 - 13:54
        +2

        Yeah with EVs you gotta overclock to stimulate turbo.

        • scotty on 05/01/2025 - 14:34
          +6

          Like the "Turbo" button on the old computers, pressing it to make it run at the normal clock speed. I can imagine having a similar "Turbo" button on the dash of an EV.

    • eciuj on 05/01/2025 - 11:11
      +6

      Don't forget the low petrol consumption.

      It’s don’t know if you’re taking the piss, or just not the sharpest tool in the shed, but it’s not an internal combustion engine. So no intake and turbo. They also don’t use a traditional gearbox so no manual transmission, clutch or shifter used.

      • skid on 05/01/2025 - 12:45
        +1

        Surely taking the piss. So many mistakes, I'm surprised it was replied to.

    • HsvPete on 05/01/2025 - 11:16
      -8

      Everyone is missing your point - I get it and think the same - as long as you can still buy fuel I’ll be tuning an ice as well. Electric intrigues me but not to the point of buying one

      • Hipsi on 05/01/2025 - 11:46
        +12

        For me it's all about the throttle response. Yeh I love my turbos, I've had many, and have been peddling a good selection of race cars over the years, but until I took a Tesla for a drive, I didn't know what good throttle response and immediate power delivery was. Man it blew my mind. That was enough for me to dive in head on for my daily drive.
        I would still be swayed by a GTR at the right price but for now, for me at least, it's less about shifting gears and listening to the noises and more about just enjoying a car that is smooth and easy to drive in traffic but then does everything I tell it to, when I tell it to.
        I'm a firm advocate for at least taking one for a drive to see what the fuss is about, whether you're interested in buying or not.

        • SanguinarySeraph on 05/01/2025 - 13:01

          Throttle response/immediate torque, and just eliminating the poorly tuned gearboxes that are in everything these days. The autos themselves have advanced enormously, but almost all of them are stifled by emissions standards requiring them to be in the highest possible gear at all times (or go into sport mode and it'll just drone on at 4000rpm while cruising).

          For me I'm keen for a manual, aspirated, lightweight weekender to hang on to, and then just an EV for the daily grind. EV won't necessarily be as engaging when you want to have some fun, but even the most basic offering leaves your typical whitegoods commuter for dead.

          • dukeGR4 on 05/01/2025 - 15:04
            +1

            @SanguinarySeraph:

            For me I'm keen for a manual, aspirated, lightweight weekender to hang on to

            Miata is always the answer, or the GR86.

    • slipstreamexpress on 05/01/2025 - 11:27
      +3

      I'm not sure why you're being downvoted for? You simply know what you like and are stating that you'll only buy what you like.

      It's almost as if some people want to downvoted you simply for knowing your preference…which is wierd.

      • Aureus on 05/01/2025 - 11:35
        +23

        Because no one asked. Like making a comment on a gaming PC deal to let everyone know that you are not interested because you don't play games.

        I personally think it is dumb to pick a car based on how nice the vroom sound is, but that is just my opinion and I am not negging anyone for having a preference that I find dumb.

        • dukeGR4 on 05/01/2025 - 15:05

          I personally think it is dumb to pick a car based on how nice the vroom sound is

          Thing is, it's rare to find a car that's bad to drive if it makes a nice vroom. Unless it's like an old Alfa V6 or sth. Sounds like straight sex but real arse to drive.

      • SYLTB on 05/01/2025 - 12:22
        -8

        Some people probably do not like German cars, being questioned, Djokovic who outperformed their much-loved ones e.g. Fedals, and Michael Kirby who is/was a dissenting High Court judge, etc etc.
        I do not care down votes, even upvoted insulting comments frequently. I do not care at all.

        • May4th on 05/01/2025 - 12:35
          +4

          yeah nah repeating it 3x doesn't make it any more convincing when everything you say suggest the opposite

          • SYLTB on 05/01/2025 - 12:44
            -5

            @May4th: Yeah mate I really do not care about your saying. I do not have to convince you or anyone as we are not at Court, I just say my own in liberty.

            • May4th on 05/01/2025 - 13:19
              +6

              @SYLTB: strange way of showing how much you don't care by replying to every comment trying to get the last word in!

        • Daabido on 05/01/2025 - 12:48
          +7

          The lady doth protest too much, methinks.

        • z28 on 05/01/2025 - 12:57
          +6

          I do not care down votes,

          Of course you do care that's why you keep replying to neg votes until you lose the argument. I just neg you just to see if you reply.

        • beltdrive on 05/01/2025 - 13:15
          +2

          You’re incoherent

      • eciuj on 05/01/2025 - 13:44

        Because his comment is (knowingly?) an oxymoron. Like saying I won’t move to a tropical city until it has low humidity.

    • bboz on 05/01/2025 - 12:03
      +1

      EV with turbo motor…

  • Mr Bob Dobalina on 05/01/2025 - 10:52

    Get Born

  • DannyBoy on 05/01/2025 - 10:54

    Why not buy a turbo hybrid and manual swap ??

  • Merlict on 05/01/2025 - 10:58
    +31

    I like how the performance pack reduces performance.

  • 1st-Amendment on 05/01/2025 - 11:06
    +24

    Minor Negatives that may impact some people
    No built in sat nav (you need to use Apple CarPlay or Android Auto)

    This is no disadvantage. I'm yet to use a built-in Satnav that wasn't utter shit. Airplay and Android Auto have much better UI, and the most cars have a terrible reputation for updates, unlike a phone.
    Put this one in the win column

    • Merlict on 05/01/2025 - 11:08

      Yeah with no 4/ 5g inbuilt gps would be crap.

    • berger on 05/01/2025 - 11:13
      +2

      Yep, use the services built into the phone. Always updated, live traffic, etc

    • cmoddoo on 05/01/2025 - 14:18
      +1

      Does this have wireless android carplay?
      I'm not interested in killing my phone battery to use the satnav by plugging it in unnecessarily

      • E5TOQUE on 05/01/2025 - 15:18

        The car also has wireless charging and USB C charging ports

        • cmoddoo on 05/01/2025 - 15:56
          +1

          I get it, but thats not what I'm asking for. I don't want to charge my phone every time I use the sat nav

          • E5TOQUE on 05/01/2025 - 16:04
            +1

            @cmoddoo: Wireless CarPlay and android Auto is missing on Aussie models. Wired only.

            It's linked to the fact the cars don't have OTA/App/Remote connectivity in Australia.

  • May4th on 05/01/2025 - 11:10
    +4

    sub-50k is what it should always have been.

  • rootk1t on 05/01/2025 - 11:11
    +7

    Man that list of "minor" negatives is really not helping with sales

    • justtoreply on 05/01/2025 - 11:38
      +15

      Some of those minor negatives are quite major to me

      No spare tyre
      Removing the rear middle seat if upgraded
      Not changing the windscreen wiper (would have thought this would be illegal due to reducing safety)
      No rear air vents

      • nzcoops on 05/01/2025 - 14:25
        +2

        I love the look of all their range, very fresh.

        But that middle seat thing is wild! Need to have a closer look at that haha.

        • kfcsam on 05/01/2025 - 14:36
          +1

          We've never had anyone sit in the middle rear of our car… Come to think of it barely anyone has used the rear seats either.

          • fantombloo on 05/01/2025 - 19:42

            @kfcsam: It's not generally a comfy seat or nice for regular use but very useful for exceptions such as occasionally picking up an extra kid.

      • Stingy Student on 05/01/2025 - 14:37
        +1

        The no spare tyre is unfortunately pretty common with modern cars, particularly EVs that use the spot for battery space

      • E5TOQUE on 05/01/2025 - 15:19
        -1

        Can't think of the last time someone ever sat in the middle seat of my car. The arm rest gets way more use.

        • justtoreply on 05/01/2025 - 16:24

          Our kids use it. Same with rear air vents.

          • E5TOQUE on 05/01/2025 - 16:27
            +1

            @justtoreply: You can get the Cupra Born without the Interior or Performance pack and you will get that cramped middle seat.

            I guess car manufacturers would rather families with kids buy SUV's over hatch backs.

            All the EV hatchbacks miss out on rear airvents too. It doesn't seem like it's exclusive to Cupra.

            Cupra Born
            MG 4
            BYD Dolphin
            GWM Ora

            All miss out on rear airvents.

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