Are Marketing & Management Majors Useless?

Would there be any merit in pairing either a marketing or management major with accounting in a commerce degree? Or would I be better off just doing an accounting major by itself?

Comments

  • Where do you want to end up in 20 years time?

    • +16

      Hopefully become a managing director of Tourism Australia, member for Cook, and then let Jenny run the country

      • Op has no idea.

      • +2

        Are you a complete psycho?

    • No clue.

      • +1

        Figure this out and then you will be better at answering your own question.

  • +17

    Degrees are only relevant to get your first career job. From thereon, your experience and aptitude are far more important. So it depends what career path you want to take.

    • Internships more likely and extra curricular

  • -1

    As a general issue, I'm thinking that most accounting tasks will get automated over the coming decade - certainly enough that I wouldn't want to pin my colours to it. I'd therefore definitely look towards pairing it with marketing or management as a minimum - probably management.

    • yeah ideally I should be doing a finance major but I find it too difficult unfortunately.

      • AndyC1: "Where do you want to end up in 20 years time?"
        jsrz18: "No clue."

        So what makes you say: "I should be doing a finance major" ?

  • People make more money shilling on TWTR than wasting 3Y on a degree.

    • +2

      earning potential on onlyfans is very good as well.

      • Only for people that can work with vegetables.

        TWTR is for everyone.

      • -2

        Only for one gender.

        Women have an abundance of options to make up for a lack of talent.

    • +4

      shilling on TWTR than wasting 3Y on a degree.

      Agreed…defrauding and pyramid schemes are a wiser choice than education.
      :)

      • The money is all the same.

        People do whatever they need to put food on the table and the lights on.

  • +1

    Accounting is a good degree to have enough if you dont go into accounting itself.

    Management is a bit hit and miss, but could be useful when paired with accounting, i could see roles for governance roles which requires both skill sets.

    Not sure about marketing.

    If i had to pick i would go management over marketing. Regardless its better to have more qualifications then less. also as others have said your degree will be just background once you start working.

    • +4

      Agreed with accounting. I did accounting with no intention of becomming an accountant. My job has nothing to do with accounting but the knowledge I learnt from my degree has been very useful throughout my career.

      • What's your job?
        I'm doing accounting with no intention of becoming an accountant as well.

        • +2

          Digital & eCommerce.

          Bit of business, IT, digital marketing, and project management.

  • +2

    Marketing maybe useful but you’d have to look at the coursework and I’d consult with some people actually working in marketing.

    Management is a waste of time. You can’t learn that at undergrad in any meaningful way. No employer would take it seriously.

    Accounting is actually useful because understanding numbers that make a business tick will help you in ANY corporate role. This would be my top choice out of the 3 options.

  • +1

    If you want something that goes hand in hand with accounting, pick finance or economics.

  • +1

    Depends on if you are planning to be a professional student or use it to get a job.

    Once you have a job, it'll be how you perform on the job to move into 'greener' pastures…

  • +2

    Accounting is one of those jobs that pay really poorly for the amount of education and training needed to get into that industry.

    I'm going to suggest something left field from what people consider as traditional. How about combining Accounting with Information systems?

    A lot of accounting tasks are being automated. You might as well be the one to help guide and build the automation tools for accountants.

  • CPA + digital assets are the big 💵 play now.

  • +2

    I did a commerce degree with majors in marketing, management & economics.
    Absolute waste of time. A lot of fluff & economics is boring as all hell (but then again, accounting…)
    Do something that gives you a legitimate path to professional accreditation, like accounting leads to becoming a Certified Practising Accountant.
    That said, I transferred later to science with post grad & would encourage anyone to do likewise as its the most rewarding. Scientists make the greatest contribution to society & moving it forward.

    • What sort of role do you have now?

  • +1

    I'm in my final year of applied management and marketing now. I'm in my 30's and did this degree because I'd been working in marketing for 10 years and needed it to go further. The management stuff is useful, the marketing stuff doesn't really relate to the real world. Marketing would be useful if you plan to start your own business.

    I work in financial services marketing and it pays well.

  • You will not become a manager because you have a management degree - its an interesting subject but won’t help your career.

    Marketing could broaden your career opportunities and help you get a better business acumen in understanding the sales and marketing business focus which accountants largely don’t understand (as its too fluffy and unstructured).

  • Hello, I'm an engineering and commerce degree student, I have a lot of friends in their final year or finished doing commerce. From what I've seen, management is really only okay when paired with another major, it doesn't exactly lead to any particular jobs as a management degree won't make you a manager, conversely to what everyone thinks. A marketing degree does teach you some useful knowledge that leads to marketing jobs, I have friends doing marketing who have gotten internships and marketing jobs so its good if you are interested in one of those jobs. My recommendation would be to pair accounting with economics (or finance if you can manage) as it may open you up to some of the financial analyst type roles rather than just being restricted to accounting. All the best!

  • +1

    I would strongly suggest not just a single major, in fact, I would recommend a triple major if possible (noting that this is no more work over the course of your degree, it just requires you to stick at three subjects).

    In the sort of space you are talking about, ideally I would go for Accounting, Finance, and either Economics (first choice) or Econometrics (second choice).

    Marketing is fine if you want to lean in that direction, but is a slightly strange mix with Accounting. Management in general terms is a bit "meh" at undergrad level.

    Other choices that IMHO would be worth considering (pending what's available in your degree) without getting too adventurous include Business Law, Computer Science, Mathematics.

  • +1

    I did a business/commerce degree with a double major in marketing and HR. Now over 10 years later I don't think my majors have ever been discussed in a job interview but my degree has - working in tech/sales/professional services I've found that once you've got your first years of experience most companies are just interested that you have a degree and that's it. My advice would be choose which ever major you're most passionate or excited to talk about - that'll probably help more than anything else.

  • Seems you don't even know what the course is about, but willing to spend 20k to find out after that it was not what you expected.
    Why don't you manage your next steps

  • +1

    Marketing is a people job. You'll be working and collaborating with a lot of them. If you're an introvert, it can get tricky. If you're an extrovert, you'll love it. It's also a field that demands creativity and intuition rather than binary knowledge of how to perform a certain task. You need to know what's culturally relevant and how society behaves.

    You'll figure all this out as you go into the workforce and face the real world. The luxury of not being held accountable for poor choices runs out very quickly after university. Life should steer your career path - not the other way around.

  • Finance, accounting and commercial law. should take 7 years. Then another 4 yrs as a software engineer along the mine for AI coding.

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