From the website:
2011 marks the 400th anniversary of the publication of the King James Version (KJV) of the Bible. To commemorate this milestone achievement, which made the Bible available in the common language of the people, throughout 2011, YouVersion will roll out events and opportunities that will help you more easily access, engage and share the Bible. The first of these events is that Bible App™ users will be able to download the New International Version (NIV) of the Bible. Made possible through a special partnership with Biblica and Zondervan, this offer will only be available for a limited time.
Beginning THIS SATURDAY, February 12, at 8:00 PM U.S. Eastern Time (GMT-5), and lasting for 400 hours, you’ll be able to download the NIV to your iPhone, iPad, iPod touch, or Android device. When you download the NIV, that means you’ll be able to read it even when you can’t connect to your service provider or to the Internet. This special promotion will end on March 1, at 12:00 PM noon U.S. Eastern Time (GMT-5).
In Sydney time, the deal would start Sunday 13th Feb at 12pm, and end on Wednesday 2nd March at 4am.
Please do not shoot down this deal just because you do not agree with the Bible.
I think you need to put bible in the title(Bold). LOL!