Pretty sure it's Targeted one!
Received an email from Rebel saying, "We miss you! Here is a special gift for you", so have a look in your inbox if you haven't shopped with them for a while, you'd highly likely to have received this email
and there is a link to activate the $10 credit they are offering.
Here is the screenshot - https://ibb.co/Z1WtJ1F
Steps to activate
1. LOGIN
2. GO TO MY ACCOUNT
3. ACTIVATE OFFER
Credit Offer Offer valid only at rebel and rebel online (rebelsport.com). To qualify for this offer you must activate this offer. Purchase/s must be made on a rebel Active membership or rebel Active account online. The offer period closes at 23:59 AEST 30 September 2024, or while stocks last. Each claimant must click ‘activate offer’ during the offer period. $10 credit will be applied onto your rebel active membership account within up to 10 minutes of activating the offer. $10 credit will expire 30 days from the date they are uploaded to your rebel Active account. Limit of 1 offer per customer. No rainchecks. Offer is not transferable and is not redeemable for cash. Freight costs, redemption of rebel Active points and credit, gift card purchases and donations are excluded. rebel’s/ rebel Active’s privacy policy and standard terms and conditions, and rebel Active’s terms and conditions apply and are available at rebelsport.com.
I had this activated a few days ago. Just got another email for $10 again. I activated it and it made the first one "used" when I hadn't yet lol.