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Amazon is matching Coles, though with a few days lag.
Minimum order of 1.
Other varieties are also available at the same price, e.g.:
https://www.amazon.com.au/dp/B085P4GVBY/
According to Choice Mag We Do not need one!
Fabric softeners are largely unnecessary, expensive and have a number of downsides:
As far as we're aware, all fabric softeners reduce the fire retardancy of clothing (look at the label and you'll see a warning not to use them on children's sleepwear for this reason, despite smiling babies featuring prominently on packaging).
They reduce moisture absorbency (bad news for your towels).
Because they're not detergents, fabric softeners don't make your clothes cleaner – and in a literal sense, they actually make them dirty again since they leave them coated in chemicals.
You don't need one. In fact we advise against it.
There are better, cheaper ways to get soft and fluffy towels, such as popping them in the dryer for a few minutes, or just giving them a good shake out.
What's in them?
Typically fabric softener contains three main ingredients – a conditioning agent, an emulsifier and cosmetic elements (colouring and fragrance) – as well as various stabilisers and preservatives to extend shelf life.