Never used a 12v Cigarette Socket style jumper lead before but I like the idea of having to use that instead of normal jumper cables, especially in an embarrassing situation where you have to ask for a jump from someone haha.
For $5 delivered it's a no-brainer. It's something I'd rather have encase of an emergency, even though I do have Emergency Roadside Assistance, sometimes it's a matter of being up and running in a few minutes via the help of a good citizen compared to a few hours for a Roadside Assistance callout (Depending on how busy they are at the time).
5m Cable which is ample length in my opinion (Pulled out the good ol' tape measure just to compare).
Most of the reviews from what I can see are from Kogan and Dicksmith (Which is obviously also Kogan) so I'm assuming they're real. Google reviews are just the Kogan reviews.
For comparison, it's $46.00 from JB Hifi
Does this actually work, never heard of this