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Sony Alpha 7R IV $3,985.65 Delivered ($500 Sony Cash Back) @ Sony

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Sony Alpha 7R IV $3,985.65 Delivered ($500 Sony Cash Back) @ SonyAffiliate
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Buy2Much on 29/11/2021 - 21:28 store.sony.com.au (1541 clicks)
Last edited 03/12/2021 - 07:59
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I thought my eyes are deceiving me but Sony website is listing the current Sony Alpha 7R IV A for under $4K!
If you are running out of time tonight to price match with Video Pro at $3960.
Stack with SB or CR's 10% cash back offer ending tonight.
Stack with CR's 10% cash back.
Redeem $500 cash back.
Bringing net cost down to around $3122

This is part of Black Friday / Cyber Monday deals for 2021
Electrical & Electronics Camera Cyber Monday Mirrorless Interchangeable Lens Camera Sony

Related Stores

Sony Australia
Sony Australia

closed Comments

  • qzcbmo on 29/11/2021 - 21:43

    cheapest ever after all cashbacks

  • Jenny Death on 29/11/2021 - 22:08
    +1

    Damn that's super tempting

  • bboT on 29/11/2021 - 22:14

    Couldn't resist, thanks!
    Anyone know if the 10% SB applies to the full price, including $500 Sony cashback?

    • cyruslol on 29/11/2021 - 22:17
      +1

      10% on invoiced price exc GST

    • euk on 29/11/2021 - 22:30

      Fairly sure it's capped at $20 cashback

      • eecan on 29/11/2021 - 22:33

        Sony Store cashback is not capped.

      • Buy2Much on 29/11/2021 - 22:41

        Fairly sure it's capped at $20 cashback

        I think you are confused with their eBay offer early on tonight…

        • euk on 29/11/2021 - 22:48

          Good point.

          Well at this price you'd be insane not to buy!

          • bboT on 29/11/2021 - 23:33
            +1

            @euk: $362.34 tracked
            Final price (minis $500) equals $3,123.31 for me.

  • cyruslol on 29/11/2021 - 22:17
    +2

    Alpha 7 III is $2,192.15 AUD plus $300 cash back , not bad

    plus don't forget 10% shopback

    • Omk4r123 on 29/11/2021 - 22:26
      +3

      Can your phone take 61 megapixel photos (Not with pixel binning)? Is your phone compatible with a range of lenses, from ultrawide, to super-telephoto? This camera is clearly aimed at serious hobby photographers and creatives. You can't compare it to a phone camera.

      • Jenny Death on 29/11/2021 - 22:27
        +1

        He's trolling you…

    • Buy2Much on 29/11/2021 - 22:34
      +1

      Is that you Johnny Drama? 😉

  • ChatGPT-4 on 29/11/2021 - 22:25

    any recommendations on lenses?

    • Omk4r123 on 29/11/2021 - 22:27
      +1

      You could wait for a deal on a Sigma 85mm f/1.4. I've heard it's a very good lens. Mine is on the way, so excited to try it out.

    • Buy2Much on 29/11/2021 - 22:29
      +1

      The 24-70mm f2.8 is popular. Also has $250 factory cash back at the moment.

    • PeppaPigDidNthngWrng on 29/11/2021 - 22:39
      +1

      So much "depends".

      For a lot of people, a cheap ($300-$350) 50mm f1.8 prime is a great lens to play with.

      If you're getting an A7R IV, you need the best glass (good "G" glass, or the best "GM" lenses), to take advantages of that resolution. Tend to be more expensive, larger and heavier, though.

      Buy2Much's recommendation is solid.

      The 70mm-200mm f2.8 is a good companion lens to it.

      If money is no object, then you may as well get the 12mm-24mm f2.8 as well.

      12mm-200mm all at f2.8 with just three lenses? Very versatile.

    • [Deactivated] on 29/11/2021 - 23:02
      +2

      The sigma 35mm F1.2 should still be on sale for $1184 at amazon..

      Limited-time deal: Sigma 341965 35mm F1.2 Art Dgdn https://www.amazon.com.au/dp/B07V25WL8B

      God damnit I just bought the A7IV for the same price without the Sony rebate… but I got it delivered on Friday, so there’s that.

      While the resolution is very tempting, I’ve mostly been happy with the 24MP Sony have kept since the A900.

      The only situation I would want that much resolution is when using a telescope… but I’m still waiting for a good deal on a starsense C8.

    • Buy2Much on 29/11/2021 - 23:23
      +1

      If you are on a budget, there's a whole range of Sigma DG DN lenses (specifically designed for mirrorless, not DSLR adaptation) for Sony E-mount currently 25% off on eBay (from DCXpert, Ryda etc).

  • juicyChan on 29/11/2021 - 22:49

    I got the A7R2 for 4 years now and we are due for a upgrade. I'd say 60MP is overkill. Waiting for the A7 IV to go on sale more likely but this is a great deal

    • [Deactivated] on 29/11/2021 - 23:05

      The A7IV is a thing of beauty.
      Lossless raw is great, and bird tracking!
      Haven’t given the CF express a go yet.. but I will!

  • coast666 on 29/11/2021 - 22:55
    -1

    Wow, so expensive. ..

  • nadan on 29/11/2021 - 22:57
    -2

    My bad guys, I read this as A7IV.

  • Caped Baldy on 29/11/2021 - 22:58
    +1

    I didn't realise the a7r4 is 2.5 years old already. The a7r5 might be out soon then.

    • [Deactivated] on 29/11/2021 - 23:06
      +2

      Likely that’s what my money is on.
      It will get the new tech from the A7IV, including processor and firmware

      Probably watch out at CES2022

      • Caped Baldy on 29/11/2021 - 23:42

        Yeah I'd want the flippy screen and updated menu. A7iv looks good but nothing really wrong with my a7iii

    • Hornpub on 30/11/2021 - 18:27

      doubt the price will change even if a7r5 is out.
      they are worth what they are. unless other brand can disrupt sony, but for now, none at the moment ( sorry not canon)

  • curious101 on 30/11/2021 - 00:38

    Can't see the 10% cashback from Sony CR or SB.

    • Jenny Death on 30/11/2021 - 00:40
      +1

      Just ended! 2% now

      • curious101 on 30/11/2021 - 00:43

        Thanks bud.

        • Buy2Much on 30/11/2021 - 10:09
          +1

          CR is 4% now.

  • payless69 on 30/11/2021 - 08:59

    A great aquisition tool! Awesome specs.
    Taking photos you freeze memories for emmotions.
    Budget for the entire setup, powerful pc insurance and software to justify the outlay.

    And a passion in a crowded market!

  • Buy2Much on 03/12/2021 - 08:00
    +1

    CR has 10% cash back again.

  • javedmk on 04/12/2021 - 09:16
    +1

    somehow i managed to price match the aftercashback amount with sony $3480 i dont know how they approved it.

    • rayth on 04/12/2021 - 21:15

      which store did you price matched it with?

      • javedmk on 05/12/2021 - 11:27

        i guess it was camerapro

    • curious101 on 05/12/2021 - 10:26

      Hi Javed, Can you please share your invoice, if you don't mind. I can use that to price match with Sony too.

      • javedmk on 05/12/2021 - 11:26

        i have not ordered yet its in my cart.

        • Jenny Death on 05/12/2021 - 11:30

          Let us know when you do!

          • curious101 on 05/12/2021 - 13:16

            @Jenny Death: Alternatively, if you can share what did you fill out on the price-match form, it would be awesome.

          • curious101 on 05/12/2021 - 22:18

            @Jenny Death: Apologies, tagged you incorrectly before. Got price matched at 3955 from the site below. 500 off and then 10% from cash rewards = 3138.

            https://www.cccwarehouse.com.au/xcart/pc/nviewPrd.asp?idProd…

            • Buy2Much on 06/12/2021 - 09:40

              @curious101: I am surprised they price matched a grey importer. They would not even price match ASC Technology (authorised Sony seller)‘s price on MyDeal.

              • curious101 on 06/12/2021 - 10:30

                @Buy2Much: It was a nightmare, I gave them several URLs and argued with them over the email/phone, and then asked to speak with someone senior. I tried price matching for all of these URLs below, and after spending 2 hours, had it matched at Price 3 below.

                Price 1 - @3,888.95 from this URL. https://www.t-dimension.com/au/sony-a7r-iv-a-body-ilce-7rm4a…

                Price 2 - @ 3954 - 15 = @ 3939 from this URL. https://www.becextech.com.au/catalog/sona7rivabodfi-p-15842.…

                Price 3 - @3,955 from this URL. https://www.cccwarehouse.com.au/xcart/pc/nviewPrd.asp?idProd…

                • eecan on 06/12/2021 - 10:38

                  @curious101: What was your argument out of curiousity? Those are all grey importers.Obviously it worked for you but it should have been disqualified by that.

                  • curious101 on 06/12/2021 - 11:36

                    @eecan: I was being told that they don't price match any of the above retailers in email - when I logged online price match. Called them and told them, I would price match it at JB-Hi Fi, and they have specials on gift cards, it's just that I prefer to deal with Sony directly. And that it is not the way to treat a customer who has spend 10K in the past few months (not few months, but in the past year or so). Kept denying, but I insisted for a call back from senior. Supervisor called back and approved the price match.

              • curious101 on 06/12/2021 - 12:14

                @Buy2Much: As you know so much more about the lenses than me. What should I do for the lenses ? I am into nature photography - taking closeups of honeybees into flowers etc. What are some current value deals and recommended focal length I should go for.

                Currently leaning towards this combo (as it seems to be cheaper)
                Tamron 17-28mm
                Tamron 28-75mm
                Tamron 70-180mm

                • Buy2Much on 06/12/2021 - 22:34
                  +1

                  @curious101: I don’t follow the Tamron range and their prices. All I know is that Tamron work well with Sony as they are owned by the latter. It looks like you have found a good combo that covers everything. If you are into macro photography, it would be ideal to get an F2.8 prime around 90-105mm. I believe the Sigma 105mm DG DN F2.8 is the best bang for bucks out there. I’d wait for a digidirect or dcxpert 20% off sale.

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