Free Myki Card for the new Victorian public transport system which will replace Metcard. At the end of the promotional period these will be $10 (or $7 concession).
NOTE: Unless you select 'No Topup' a minimum of $5 is required to be loaded onto the card using a VISA or Mastercard.
Edited - JeffreyM: Edited description, added that offer finishes on Jan 17th & included in title that it's for Victorian residents only.
Can someone send this link to the Vic Govt to show them how much of a bunch of idiots they are?
http://www.translink.com.au/go.php
This whole setup has already been done just 2000kms away!