From Ford web site:
"We’re so confident that you’ll prefer a Ford that we’re willing to bet $200 on it. Test Drive any Ford (excluding FPV) and, if you then decide to buy a new competitor car, we’ll give you $200*. But if you choose the Ford – as we’re sure you will – you’ll get a $500 bonus off the purchase price."
Pretty good offer if you are in the market for a new car, get $200 (provided in the form of a Visa® prepaid card) if you test drive a Ford but decide to buy a competitor's car, and get $500 off the negotiated purchase price if you decide to buy the Ford.
I must disclose that I do work for Ford, but have only posted this deal because I think it is a good offer.
T's & C's:
If you choose a new competitor car:
Simply complete the online redemption form, upload a copy of your purchase documents and registration details, and Ford will send you a $200 Visa® prepaid card*. Terms and Conditions apply.
If you choose the Ford:
You’ll get a bonus $500 off the vehicle of your choice at the time of purchase**. Terms and Conditions apply.
- Available to private buyers only who purchase a new vehicle that is ordered and delivered between Sept 1 and Oct 31, 2014. Purchase of used vehicles and on-sold demonstrators excluded from this Program. Ford test drive must occur prior to purchase and during promotional period at participating Ford Dealers. FPV vehicles excluded. Customer must have a valid email address. Offer must be redeemed online at ford.com.au prior to November 30, 2014. Proof of purchase must be provided. Limit of one redemption per person. $200 provided in the form of a Visa® prepaid card. See ford.com.au for full terms and conditions.
** Available for qualifying new and demonstrator vehicles delivered between September 1 and October 31, 2014 unless withdrawn earlier or extended. Private and Blue, Silver and Gold Business Fleet customers only. FPV vehicles excluded. At participating Dealers only. $500 provided in the form of a reduction in purchase price charged at the Dealership.
Dammit, just bought two new cars, could've worked out quite well if I knew about this offer before! Definitely would at least boost test drives of cars if nothing else.