After the Post about the Businesses' obsession with SMS, I also have a rant….
This time about Businesses' obsession with Apps. It seems nowadays everything needs to go on Apps, instead of a simple website.
Why so?
We have EatClub which is Apps only. My poor old eyes sometimes can't read from my Mobile.
Just got an email from Lindt about their "Global Escapes". The email looks good with a few deals that I dont mind to check. So I clicked on the link, voila, please download the App!
Someone bought a property last week, and went to the bank to transfer the money for settlement.
Although the person was physically in the bank and presented all the necessary documents and ID, the bank has asked him to sign in to the Apps and verify himself!
I can go on and on but will save you from that. Can someone tell me what is happening?
Apps capture more data on their customers