Help Me Name My New Company!

Hey Ozbargainers!

So I've completed many home loans in the last few years for many OzBargainers as a Home Lending Manager for a major bank - I've now made the move to open up my own company as a Mortgage Broker in the next couple of weeks.

I need your help with the name!

The names I keep thinking of are either too cheesy/unforgettable/already taken.

I think I'd like along the lines of 'XYZ Finance' -give me your suggestions!

I've set up a poll with a couple of my favourites.

Thanks, Aidan.

Poll Options expired

  • 280
    Treetop Finance
  • 144
    Blue Owl Finance
  • 29
    Percent Finance
  • 74
    Marble Finance

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Blue Owl Finance
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  • Market Finance
    Big 4 Finance
    Loans 4 Life
    Honest Finance
    Clever Finance
    5% Finance
    First Home Finance
    Cut Rate Finance
    New Hope Finance
    Hope Financial Group
    Ratecutter Finance
    Moguls Finance

    • Ratecutter is the pick for me. Some of those many niche me off too much?

  • Personally I would go with one of your top suggestions, pun names are great and all, but if you see your business growing and expanding you do not want to have to rebrand when your business name doesn't match the target market you are after.

    • Which one stands out to you Baa?

      • I like Treetop if I was going to pick one, think it would be easy to work into a logo.

        While you do not want to compare mortgages to trees as it should shrink and not grow, I think the idea of wealth growing like a tree works well.

        • Yea that's more the angle I was going with, thanks!

  • Financeboy

  • Bargain Brokers
    Books Brokers
    Best Brokers
    Bold Brokers
    Bang Brokers

    • +1

      All the B's. Which is your favourite of those?

      • Not too sure. Something to do with Books seems to fit. Otherwise I just thought of Balding Brokers. Not sure if you are balding but gives the illusion of an experienced person who knows their stuff. Also bit of a laugh and sticks in my mind.

    • Bangbus Brokerage.

  • +1

    Broker McBrokeyFace

    • Welcome Jonski, late to the party!

  • Eclipse Finance

    • Thanks Stingy, like it.

  • +6

    corona finance - the deals are breathtaking

    • +1

      And tasteless

  • +3

    "U Broke, Me Broker"

    • Catchy.

  • Wyrd Loans
    Wired Loans
    Finance Unplugged

    • Nice! Wired Loans.

  • -3

    Black Lives Matter Finance

    "Supporting Black Community since 2020"

  • +1

    Habib’s Finance
    Fully Sick Loans

    A more serious suggestion:
    Mortgage Haus

    • I think Mortgage House might have something to say about that one!

  • Broking, Loans and Mortgages

    or BLM for short ;)

    Seriously though, I think, like you said, stick to having "Finance" in the name, rather than "broking" as you may want to expand and study further into other sectors of financial mgmt (advice, super etc)

    Good Luck

    • Thanks for your support Mick.
      Although mortgage broking will be the predominant service, I'll certainly be doing various types of finance, so I do agree with you.

  • Find Finance

    • Thanks, might be tricky with Google?

  • +1

    I like Blue Owl as it is memorable and easy for a logo
    If going the comedy angle then Home_A_Loan is great

    • Probably stick clear of the comedy ones to begin with haha. Thanks for the suggestion.

  • +2

    Lois Loan

  • +1

    Finance
    U
    Can
    Knead

    …. Ill show myself out

    • Show me the dough, I'll show you the bread.

  • Fine As Finance
    If you are going to go cheesy, go full cheesy.

    • +1

      Fine As Finance, what a FAF.

  • Homer Loan

    • D'oh Loans

  • Amazon Home Loans
    iLoans
    Apple's Home Loans
    McLoans
    McFinance

    • +2

      Might have to face several legal cases there longjohn.

  • +2

    The Broker Bloke

  • +3

    Definitely Treetop Finance

    "Why settle for low level branches?"

  • +1

    Kiss my Finance - no ifs no buts.

  • IFinance - The Ideal Finance

  • Mortnite

    • Could work with Google mis-spellings.

  • +1

    FootyBoy Finance

    • Why didn't I think of that.

  • Siren Call Investments.

  • Home Sweet Home Loans

    • Home Sweet Loans

  • Trustful Finance.

  • Canopy Finance
    Fortis Finance
    High Yield Finance
    Abracadabacus

    • I like Canopy.

      • Fortis is Latin, Latin words are all the rage.

        • Yeah maybe 15 years ago.

  • I previously had a mortgage with a lender named "home loans", it was impossible to find their website on google.

    • Yes, that's my thoughts on something like 'Percent Finance'

  • Homediddly-Dum-Doodily Loans
    Wayne Enterprises

  • Remember How Much Hot Chips You Got for $2? Home Loans

  • Finance for OzB

  • +2

    Mullet Mortgage

    • Not the type of clients I'm going for!

  • +1

    HomeKeeper

  • Milking for you Finance ?

  • GreenAid Finance

    Simple light and dark green colour scheme and could work a sneaky grenade (GreenAid) into the opening of the d in Aid for the logo.

  • Mesa Verde Home Loans
    (mesa verde bank is from better call saul)

  • how about Show Me The Money Finance?

  • +1

    Treetop Finance is actually not bad. Not cheesy, but unusual enough to be slightly more memorable. Lots of potential for logos and slogans etc.

    • Totally agree.

  • Frugal Financial

  • +1

    Treetop Finance is nice. If you're in the treetops, you have a better outlook (i.e. you're above everything else). Trees/growth/wealth probably also ties in (assuming you're also doing investment loans).

    Blue Owl Finance could be good, but why the "Blue" at the start? Owls are wise, which makes it good.

    • Thank you for the explanation. I guess blue as just owl was already taken!
      Along the lines of Red Bull.

  • refreshing finance ?

    • Like a Sprite on a summer's day.

  • Super Tight Finance.. hey y not just call it OB Finance ?

  • +3

    Prestige Worldwide

    • +1

      Sounds like a Pitbull song.

      • +2

        No. Its coming from “Step Brothers” movie. Prestige worldwide!

  • China Still Cool, U Pay Later

    • Might as well call it "Finance Matters"

  • More-Guage

  • Bubble economy

  • +2

    Have not read all the comments so apologies if already done, but:

    Lendy McLendface

    • Haha its #1 suggested behind HomeALoan.

  • Ozmortgage

    • I've always preferred Aus as the spelling.

      • ausbargain.com.au ?

  • +2

    YYZ Finance
    Limelight Finance
    Freewill Finance
    Digital Man Finance
    Natural Science Finance
    Face Up Finance
    Mission Finance
    Second Nature Finance
    High Water Finance
    Turn the Page Finance
    Making Memories Finance

    Don't Rush this :)

  • Fantastic Finance

  • "not a crook" finance

    see it implies that your competitors are crooks

    • The brain can't process negatives.
      Don't think of a red balloon…

  • Bull n Bear finance

  • +2

    I can haz loanz?

  • something like Stratton Oakmont.

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