Truly Wireless Headphones with 4GB music storage
Water-Proof design (IP68/2m for 30min), ideal for the gym or when swimming
Ambient sound mode, lets you stay aware of your surroundings
Sleek, modern, and durable design
$249 for the white version @ Sony Store
Apparently sound quality is really average, complete lack of bass. I don't know if that's considered for a higher price point though.