Following the discussion in ChickenTalon's Tiger Rice Cooker deal, here's the Breville 'The Rice Box' which is a cheaper rice cooker to consider as an alternative. Some are willing to argue the Tiger is much superior, but I've had one of the Brevilles for quite a number of years and it's had plenty of use without any problems. It cooks rice just the way I like it, it's got several modes (Plain/Sushi, Fast Cook, Congee, Crispy), and we've even used it for quinoa and pearl barley, too. The non-stick coating hasn't lifted or scratched; having said that, we never use metal utensils with it and we've always hand-washed it, never in the dishwasher.
Credit to dealbot for the original 20% off Bing Lee deal.
Ignore the rice snobs…