Best Way to Sell Kids Augmented Reality Toy Guns

Hello Everyone

I got a small online toyshop, basically only 4 products. www.arwar.com.au
They are AR Guns, Augmented reality toy guns. I think kids under 15 will love them, very high potential to be a best Christmas gift for this year. I am promoting my facebook page but facebook doesn't allow kids to have a facebook account. already tried to post on ozbargain with good discount but due to technical error no discount code used..

What are the suggestions?
where I have to take my campaign to?
whom I have to target in boosting my facebook post? Parents or Grand Parents?

all the comments and suggestions are welcome

Related Stores

AR War
AR War

Comments

  • +6

    Kids are not allowed to be kids anymore. Especially boys are not allowed to be boys and play with toy guns but best of luck. (was reading recently where a primary school kid got suspended for simply drawing a gun….utter insanity). Those toys look like a lot of fun though. :)

    • that's why AR Guns are best option, no physical shooting object involved in our product. just attach mobile on toy gun and start shooting virtual zombies :))

      • +2

        Zombies are people too . They actually are/were human, so not sure it's best idea.

  • Just a warning mate, someone soon will very likely post a link to a Chinese wholesaler site with the same products.
    This is a bargains website after all.

    Good luck on your business.

    • -5

      thanks for your comments, i believe Australian consumers are more over fast delivery, local support and warranty.

      • maaayyyybeeee. :)

      • You would appear to have some Australian-based competitors (the hardware seems to be different designs), who also sell complimentary products such as drones, laser tag guns, remote control toys, etc.

        Getting a listing on the front page of a Google search would help probably.

      • Perhaps, but here not here on OzBargain

  • +3

    "Best Way to Sell Kids Toy Guns"

    Should've put a trigger warning….

  • +3
    • No mate nothing is spam… you can check out our website…
      I posted a deal other day on ozbargain

      • +2

        Several types of goods are exempt from being returned. Perishable goods such as food, flowers, newspapers or magazines cannot be returned. We also do not accept products that are intimate or sanitary goods, hazardous materials, or flammable liquids or gases.

        Additional non-returnable items:
        Gift cards
        Downloadable software products
        Some health and personal care items


        So you just copy paste someone else's policy?

        And also, these wordings commonly used by scam websites. Unless you are really selling a health products.

        • thanks for your suggestion, we just migrated our website from wix to shopify eCommerce website, and shopify auto generated the policies. we are updating it.. thanks again

  • +4

    Move to America.

    • +2

      Get Sacha Baron Cohen to market them in his 'Who is America' show.
      Now remember kids Aim at the head, shoulders not the toes, not the toes… :)

  • +12

    Several suggestions:

    1) You're selling a very niche product. You say that AR guns were the most searched toy on Google in 2018, that's just completely not true. You should start by removing that sort of hyperbole from your marketing. I'd actively avoid somebody I feel is trying to exaggerate things. For reference here is AR guns vs. LEGO, https://trends.google.com/trends/explore?geo=AU&q=AR%20gun,l… - it's not even close…

    2) You're not really providing any sort of value-add for the price you're charging. You're basically importing products from China, slapping a huge margin on it and then reselling it without any justification as to why somebody would choose to buy from you. You're saying that people will get it faster, but I could just pay extra to have express shipping from China, and are your turnaround times that good that you're using it as a selling point?

    3) Improve the grammar of your website. It's actually pretty bad right now and isn't up to professional standards.

    4) You're genuinely better off finding some market (like Carribean Gardens in VIC) and just setting up a stall and selling these. You might be able to get people walking past who think these look cool and drop the cash there.

    5) Truth is, you're selling a gimmicky product that I can't really imagine is going to even be relevant for very long. You're relying on external game developers on the App store, so what you're really selling is no different from a game controller and you should be open about that rather than trying to say that you're selling an "AR gun".

    • +1

      Re. point 3 … spot on. The current set up of the site in this respect is, kindly, "not good" and frankly makes it seem like a dodgy operation.

      • +2

        No. 2 and 5 are an even better point. It’s literally buying stock cheap and selling high like most eBay stores.

        Hope OP hasn’t staked life savings into stock. If by fluke this was to ever blow up demand-wise then megacorps would wrestle you out of market anyway.

        • I agree with all the points raised. It's just that point 3 would stop me buying even if I wanted to.

    • +3

      All fantastic points - it's telling that OP hasn't bothered to reply to your comment, but has to others who commented after you.

  • +1

    The video on the website is absolutely cringeworthy.
    TaoBao toys, being used by kids in their TaoBao fake clothing, narrated by someone on TaoBao wages with such gems as “somatosensory motion” and “teaching of beneficial wisdom” used as taglines.

    • Thanks for your suggestion,….
      but making the own promotion video will be to expensive for small business, so we are using stock video of the manufacturer.. but definitely we will look forward to make our own video..

    • Haha the video is easily the best thing on the site.

  • +1

    I would suggest as a start getting someone to check the grammar and spelling on your website - it comes across quite clearly as written by someone who doesn't speak English as a first language.

    • Thanks for suggestion, correct it design by freelancer from overseas…

      • +1

        Is there any part of this operation that you've actually contributed to?

  • If there as a AR fornitght game or one that uses fortnight graphics you could have a winner .

  • +1

    eBay

  • In the video it shows multiple kids playing together. Are the games actually multi-player?

    • Yes some games are multiplayer

  • interesting toy concept, although i predict it will result from instantly broken smartphones (as you have to strap them on top of the gun)

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