Sounds targeted from the terms and conditions below, but for new customers who apply by 31 Dec, it's advertised as a free highlight on their website:
1 (one) complimentary membership & access per primary account is available to HSBC Platinum Qantas, HSBC Low Rate, HSBC Premier MasterCard, HSBC Premier Qantas MasterCard, HSBC Platinum (who apply post November 1, 2017) and HSBC Classic Credit Cards customers who have been invited by us to apply. You cannot transfer your complimentary access to the Frequent Values™ app to any other person.
Please allow up to 30 days post your credit card being approved for your Frequent Values™ membership number and temporary password to be provided in a welcome email from HSBC. A valid email address, held by HSBC, is a mandatory requirement to participate in this program.
Frequent Values Program:
Save instantly at over 4,500 participating partners with a complimentary membership to Frequent Values™ by Entertainment
Enjoy 20% off your total bill, up to a maximum deduction of $25, at over 2,000 participating dining establishments across Australia - dining out just got more affordable.
Save up to 50% on family activities and lifestyle offers - that’s a half price night out for the family.
Save up to 50% at over 2,000 hotels worldwide - stay for half price on your next trip away.
too little too late cancelled this card recently
bloody awful customer service