Got this email and it seems like an OK deal for people that were going to sign a contract with Telstra (and their phone is available to sign a contract with Telstra via JB Hi-Fi). Thought I'd share it anyways.
Terms and Conditions
Bonus Gift Card available to new Telstra customers who sign up for a 24 Month Phone Plan ($75 or Above). Consumer plans only. ^Discounts apply to most recent previous ticketed/advertised price. As we negotiate on price, products are likely to have sold below ticketed/advertised price in stores prior to the discount offer. All prices valid until 11:59 PM (AEST) 19/07/17 unless otherwise specified. Excludes Sydney International Airport store.
These plans are to lease the phone, not own it.