other codes: lovingINGDIRECT, friendsofINGDIRECT (5,000 each)
as per this forum comment, eligibility criteria is unknown and no notification given upon application of being one of the first 5,000/10,000 respondents :(
To be eligible for the $250 THE ICONIC Gift Card (“Gift Card”) you must be a new ING DIRECT Orange Everyday customer, register with the same details that you use to apply for your account, apply online and deposit your salary by 31 August 2014. Salary means a deposit of at least $1000 per calendar month from an external bank account. You will receive the Gift Card by email by 8 September 2014. Maximum one Gift Card per person. In the case of joint accounts, only one Gift Card per joint account. Each code or order number from THE ICONIC is valid for single use only. The Gift Card offer is not available in conjunction with any other promotional offer, is available for a limited time only and ING DIRECT reserves the right to withdraw the offer at any time at its sole discretion. If withdrawn, ING DIRECT will honour all registrations entered before the offer is withdrawn, provided that you make your salary deposit by 31 August 2014.
The lovingINGDIRECT/ExclusiveINGDIRECT/friendsofINGDIRECT Code is available to the first 5000/10,000/5000 respondents that meet the eligibility criteria. ING DIRECT reserves the right to withdraw the Codes at any time at its sole discretion. If withdrawn, ING DIRECT will honour all registrations entered before the offer is withdrawn, provided that applicants make their salary deposit by 31 August 2014. To be eligible for the $250 THE ICONIC Gift Card ("Gift Card") friends must be a new ING DIRECT Orange Everyday customer, register at ingdirect.com.au/theiconic with the same details that they use to apply for their Orange Everyday account, apply online and deposit their salary by 31 August 2014. Each promotional code is not available in conjunction with any other promotional code. All other eligibility criteria are as listed above.
edit: now 2% cashback not 5%
So basically for anyone considering these recent promotions: Would you rather $250 in credit, or $75 in cold hard cash