Was searching through the Target catalogue and come across AFL Live 2 for $55, just in time if your team is out of the finals to pretend they still are ;)
The game is released on Thursday 12 September 2013,the cheapest I have seen this game so far is at JB for $64
If you checked the reviews or listened to people with experience with AFL games, you'd wait till it was much cheaper.
"Fools rush in" certainly applies with AFL games. Hire it out and see if you like it and save the extra $40 if not and purchase yourself some trousers.