First they took away the cashback rewards offers by switching to Yello which requires you to also have a transaction account.
Now as of February there will be a minimum $500 spend on the card towards travel costs to activate travel insurance.
They were the two redeeming features of the card. I've had my card with them probably more than 20 years, upgraded over the years and spent plenty on it in that time.
If you want to start losing customers CBA you're definitely going about it the right way because we just love when you take away features and make your product the same (or worse) as all the others. The free travel insurance regardless of how I purchased was a huge plus (ie using a fx fee free card instead).
Here's the changes if you haven't received yet. Current PDS is here.
Changes take effect 7/2/24 but won't apply if insurance is activated before then.
Easier to read summary is here
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