Sheridan Spring Sale
Find out if there is a store near you - http://www.sheridanfactoryoutlet.com.au/Store-Finder/
T&C: Offer includes all Sheridan and POP by Sheridan branded products, excludes Sheridan factory outlet products. Discounts applied against original retail price.
I'm not sure why you've neg'd the deal. The title and description appear correct.
From the linked page…
We’re proud of our high quality products available at everyday prices, sold exclusively under the Sheridan Factory Outlet brand. This extensive range includes pillows, quilts, towels, blankets, sheet sets, fitted sheets, pillowcases, bed skirts and mattress protectors.
Okay, so ^^that stuff isn't on sale - the Sheridan Factory Outlet brand gear. It then goes on to say…
Our merchandise also includes out-of-season and discontinued bed linen and towels from our Sheridan retail locations, and production samples that vary slightly from Sheridan on-range designs in their fabrication, colour or trim. Our range of discounted Sheridan-branded products extends your choices to include quilt covers, quilt cover sets and accessories.
^^Which would be the Sheridan brand stuff that is on sale - as per title and description here.
It states "excludes Sheridan factory outlet products"