New price dropped for the Neo model $200 cheaper than JB.
If you want soundbar get it from JB, Bing Lee to get cashback but $200 more or see if you can price match them
https://www.samsung.com/au/offer/home-theatre-cashback/
• Quantum Matrix Technology
• Quantum Dot
• Quantum HDR 24x
• Feel the impact of Object Tracking Sound
• Anti-Glare Technology
• NeoSlim Design
• Wide Viewing Angle
• Intelligent Mode
• Adaptive picture
• Ambient Mode +
• Motion Rate 200
• One Remote Control
• Smart Connectivity
• Built-in Voice Assistant
• Advanced game mode
• Q-Symphony
• Space Fit Sound
• Neo Quantum 4K Processor
• Freeview
• Samsung TV Plus
• Samsung Care Premium
• Eco-Packaging
why so pricy? It is not even OLED.
65 TV generally 1500-2000 for popular brands such as Sony and Sammy. 800-1500 for mid brands, TCL and Hisense