Have a baby due in 2 months so I've been eyeing for those swaddles for quite a while.
$29.96 seems to be the cheapest ever. You can also utilise the 10% off Iconic gift card at Woolworths this week to bring down a few more dollars.
free shipping>$50 spending
tip
consider the transition ones for later when u want to move them from swaddle to having their arms free (usually slowly, one t a time)
also dont buy too many, my first one hated it (preferred to be wrapped up really tight!, second didnt mind it (or we gave up lol)