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[BF] 10% off for All Volunteer Firefighters and Emergency Services Personnel @ Woolworths, BIG W, BWS & Dan Murphy's

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Hi all.

In our team meeting today, we were informed that all emergency services will get 10% off their groceries at all Woolworths in WA at all Woolworths Group retail stores nationwide.

Could be nation wide.

Check the posters in-store.

A 10% discount1 for Emergency Services Personnel and Volunteer Firefighters is being offered when shopping in any BIG W, BWS (excluding NT), Dan Murphy’s (excluding NT) and Woolworths stores until 31 January 2020.

Many people deserve our gratitude, but none more so than the men and women of our Emergency Services, who every day of the year stand up to be counted when they’re needed. And never more so than during this summer's bushfire crisis.


  1. Offer valid 21/1/20-31/1/20 upon presentation of valid emergency services photo ID in store only. T&Cs and exclusions apply, including tobacco, cash outs, donations and gift cards. Not valid in conjunction with any other offer. Not valid at Caltex/Woolworths co-branded outlets. RSA restrictions apply. We reserve the right to apply reasonable quantity limits to any purchases. Woolworths: also excludes mobile recharge, Woolworths Mobile, travel tickets, lottery, Carpet Care. BWS and Dan Murphy’s: offer not valid in Northern Territory. BIG W: also excludes Apple, gaming consoles, digital cards and BIG W Photo. 

Related Stores

Woolworths
Woolworths
BIG W
BIG W
BWS - Beer Wine Spirits
BWS - Beer Wine Spirits
Dan Murphy's
Dan Murphy's

closed Comments

  • +11

    Thanks OP! I'm eligible for this offer which is a very nice gesture. It seems to be nationwide.

    List of Volunteer Firefighter and Emergency Services Organisations eligible for Thank You Discount Offer in Woolworths Group Stores 21-31 January 2020:

    ACT
    ●ACT Emergency Services Agency (ESA)
    ●ACT Fire and Rescue Services
    ●ACT Rural Fire Service (RFS)
    ●ACT Ambulance Service
    ●ACT State Emergency Service (SES)
    ●AFP (Canberra Police)

    NT
    ● Northern Territory Police Fire and Emergency Services (NTPFES)
    ● NT Police
    ● Northern Territory Fire and Rescue Service (NTFRS)
    ● NT Emergency Services (NTES)
    ● St John Ambulance NT

    NSW
    ● Fire and Rescue NSW (FRNSW)
    ● NSW Rural Fire Service (RFS)
    ● Community Fire Unit (CFU)
    ● Forestry Corporation (Firefighting unit)
    ● NSW State Emergency Service (SES)
    ● NSW Ambulance
    ● NSW Police

    QLD
    ● Queensland Fire and Emergency Services (QFES)
    ● QLD Rural Fire Service (RFS)
    ● Queensland State Emergency Service (SES)
    ● QLD Police
    ● Queensland Ambulance Service

    SA
    ● South Australian Fire and Emergency Services Commission
    ● SA State Emergency Service (SES)
    ● South Australian Country Fire Service (CFS)
    ● South Australian Metropolitan Fire Service (MFS)
    ● SA Police
    ● SA Ambulance Service

    TAS
    ● Tasmania Fire Service (TFS)
    ● The Tasmania Parks and Wildlife Service (PWS) (Fire Crew)
    ● Tasmania State Emergency Service
    ● TAS Police
    ● Ambulance Tasmania

    VIC
    ● Country Fire Authority, Victoria (CFA)
    ● Victorian Metropolitan Fire Brigade
    ● Victoria State Emergency Service (SES)
    ● Forest Fire Management Victoria
    ● VIC Police
    ● Ambulance Victoria

    WA
    ● Western Australia Department of Fire and Emergency Services (DFES)
    ● Bush Fire Service (BFS)
    ● Volunteer Fire and Emergency Services (VFES)○Volunteer Fire and Rescue Service (VFRS)
    ● State Emergency Services (SES)○Emergency Services Cadet Corps (ESCC)
    ● Western Australia Fire and Rescue Service (FRS)
    ● WA Police
    ● St John Ambulance Western Australia

      • +8

        Ambulance still supports and treats bushfire victims. Police have been getting people out of homes etc. They have all been doing something..

          • +3

            @[Deactivated]: Is it possible that while those emergency service workers that are working in fire affected regions, leave a service gap elsewhere? And this gap is covered by others??

            • -3

              @caviar: Lol they are not going to send some random metro police officer to bushfires for no reason..

              My local police station hasn't had any encounter with bushfire affected regions

              • +2

                @[Deactivated]: You know this how? I personally know of a family member (VicPol) that has travelled from metro to regional to support the efforts. But according to you (who knows the movements of all emergency services personnel) she never did this.

                All I can say is karma. May your house and loved ones be safe and you not need emergency services support.

                • @financialminimalism: Well it was from my experience.. My local police dude still being a useless person near our area.

                  Why would this be karma? I never said they are useless or don't need them.

                  • @[Deactivated]:

                    My local police dude still being a useless person

                    I agree, you never said that. You're just funny.

                    • @financialminimalism: You do realise the entire police force is not representative of one single employee who doesn't give a damn? lol

              • @[Deactivated]: @masster
                I do OOA jobs and in my unit, team members had traveled 100s of km to areas directly affected by bushfire for support.
                I believe the same is the case with police officers. Not every Policeman or woman is trained to handle bushfire related activities, physically and mentally, hence not everyone goes out there.
                Regarding differentiation of who supported and who didn't is something, you and I can not decide.

                It's a good gesture from these big companies and I'll say, just appreciate it instead of asking for exclusions.

                We are Oz Bargainers, not the "policeman" ;)

          • +1

            @[Deactivated]: At the Woolies cash register… how would you differentiate between those that have been working in bushfire affected regions, and those who haven't? It's much easier having a blanket rule.

            Also, as a Paramedic, I can tell you that I have many friends and colleagues that have provided cover & assistance to those in bushfire affected areas.

            • +2

              @tryonthis: Do it to local woolies not country wide.

              • +1

                @[Deactivated]: The problem with that suggestion is that you have crews (firies & ambulance) that are traveling ~100km return to provide cover to these affected regions. Additional crews are brought in to assist because an affected small town may only have 1 fire truck/ambulance etc to begin with.

                • +2

                  @tryonthis: Problem is this deal does nothing for locally affected businesses, residents without homes and volunteers whilst your random paid police officer in the city who's never set foot in rural area gets the benefit.

                  Much rather it be local to specific areas than Nation-wide benefiting mostly none related people who are being paid to do their job anyway.

              • +1

                @[Deactivated]: That would not work.
                There are many volunteers who have travelled to other areas to participate.

                • +3

                  @GG57: This deal is mostly not for volunteers…That's part of the problem. Does nothing for locally affected businesses and residents whilst your random paid police officer in the city who's never set foot in rural area gets the benefit

                  • @[Deactivated]: You are correct.
                    But there are some that do qualify for the benefit (however limited that may be), that have been directly impacted / involved.

                    • +1

                      @GG57: The amount of employees that benefit from this deal, the vast majority have not had any helping hand with the bushfires.

                      The police and ambulance force nation-wide is a massive workforce, covering much broader than bushfire affected regions.

                      Poorly done marketing campaign. 90% of eligible people didn't do anything, whereas local residents and businesses directly impacted don't get anything.

                      • @[Deactivated]: May I ask why you have upvoted the deal?

                        • +1

                          @GG57: It's a good deal for those eligible. Shitty for those who need/deserve it more and aren't eligible.

              • @[Deactivated]: How about those who traveled from cities to support these bush fires?
                All zonal teams in NSW are sending team members for support, including Sydney Metro. many members are spending weeks, not days, in there. So how you'll differentiate who went and who not?

                • @BargainMac: It's too hard to please anyone but this route literally helps 90% of people who didn't help with the bushfires

          • @[Deactivated]: Doesn't matter. They still earn it elsewhere in their normal service anyway. I'm not a cop or a paramedic (yet); I am a student Paramedic however and the base wage is $30/hr for a graduate Advanced Care Paramedic which in my opinion doesn't really cover it as value for work, given that it's life saving, essential and incredibly stressful work at times. Stuff like this is also a general thankyou I think, since we don't often pay a lot of attention to emergency services until a big disaster like this.

            That and I'm also a volunteer firie and I went to at least one job where QPS were called for standby - so it does happen. I feel like plenty of cops are overmilitarised and arrogant quite often looking for a fight or to nitpick, but they are still an essential service and at the end of the day they still do their job pretty well.

            • +1

              @MrSammyMcG: I'm not saying cops/ambos don't do their jobs well or that they don't deserve recognition. Woolies trying to promote this as a bushfire charity when it's completely ignoring the local residents and volunteers who aren't being paid to help out their town.

              Ambos and police helped a lot but 90% of the workforce in the country were in other areas and didn't do anything for the bushfires.

              Salary is a different topic but experienced rural paramedics can make over 100k easily.

      • +5

        Some people dedicate their lives to the betterment of the community and are paid a wage as a result. Some people don't. Those that have dedicated their lives see some truly horrific stuff and do so, so that others don't. I'm sure they will appreciate this gesture of thanks.

        • -2

          None of those paid staff will be doing their "betterment" of community without pay.

          At the end of the day, it's just a job.

          There are plenty of unpaid volunteers and locals that aren't being recognised here that should've been compared to some random police officer 200km away from any fires.

          • @[Deactivated]: The fact you think what emergency services do is "Just a job" shows how ignorant you truly are.

            • +1

              @caviar: I've done some work in emergency, it can be rewarding but at the end of the day you do it because it pays you.

              If you don't care about money, that's why there are actual volunteers that agree not to be paid

              • @[Deactivated]: So what about our military service men and women? Should they not be respected and given benefits, or have their service honoured? After all, they get paid, so it's just a job.

                And I'd be interested to know what emergency work you've done and how it affected you.

                • +1

                  @caviar: Mate a lot of people in the Army only became interested as they are high school dropouts and the pay/benefits etc were very attractive to someone who don't have much of a future.

                  There are heroes and people who deserve respect in every single profession out there. But I just don't agree with automatic respect just because they are doing some job that most of them chose because of financial reasons.

                  There are tons of criminal, sexist, racist and shady people in every profession including the police and army. I don't judge people based on their profession whether it is in a bad or good way.

                  "And I'd be interested to know what emergency work you've done and how it affected you."

                  I'm in healthcare which can provide emergency services. Sure it feels good but I wouldn't do it for free for 40 years.

                  • -4

                    @[Deactivated]: You need to take a hard look at yourself.
                    " a lot of people in the Army only became interested as they are high school dropouts and the pay/benefits etc" seriously?? Go uppercut yourself.

                    You were never a first responder, so you have no idea, and it shows.

                    • @caviar: You need to face the brutal hard truth.

                      It's true fact that a lot of people resort to Army when they don't have much options. It's not about some patriotic duty to serve the country anymore compared to WW2.

                      In my profession, you only ever go rough the Army route if you didn't get into regular university degree route.

                      Nobody deserves my disrepect or respect purely based on a job.

                      "You were never a first responder, so you have no idea, and it shows."

                      90% of the employees eligible for this deal were never a first responder for the bushfires or in any way related… which is my problem.

                      • +1

                        @[Deactivated]: Why is it your problem if Woolies choose to offer a discount to people in addition to those directly helping with the bushfires? It's completely up to them. Some stores offer a senior's discount and not a discount to disabled people or every other category of disadvantaged people, do you bitch and moan about them too? After observing how you have carried on in these comments, you have bigger problems to worry about than this.

                        • @thestig: because they are promoting this as a bushfire relief thing when 90% of the people eligible haven't done anything for bushfires.

                  • @[Deactivated]: @masster your being a toss. The ADF is a pathway for high school kids with a future to gain life experience not just for just for those who have “no future”. A lot of members chose the ADF as a gap year to decide where they want to go in life instead of starting university and becoming a drop out. I graduated in 2015 and was off to the ADF in feb 2016. I’m now studying at university and will more than likely be returning to the adf.

                    Don’t be a flog with your uneducated/unsupported statements.

                    • @JordanSewell: Good for you.

                      Just as many who are in it because they have nothing else to do and it's good money. Don't be so naive, there are plenty that only join the army as a last resort because they can't get into anything else

          • +1

            @[Deactivated]: Mate, your comment shows your ignorance about Emergency services in Australia.
            Many of the emergency services are driven by volunteers, specially RFS and SES.
            "It's not their job". They take days off from their own job and go for support in a time like these. They don't get paid for this.
            If you have an issue with the police officer sitting on his bum in your town. well, go and talk to him. Ask how he is helping the community. I am sure he'll explain nicely.

            • @BargainMac: I'm not talking about volunteers, I'm talking about paid police and ambo force who didn't do anything for the fires getting this promotion that's for bushfires.

      • I guess it's to reduce complications of sorting between emergency services personnel that are involved with bushfire assistance, and those that aren't.

        And I think we could trust emergency services personnel that aren't involved not to take advantage of a promotion which wasn't really targeted for them.

        • Trust? You've seen how corrupt our police force are? They don't give a damn.

      • If you're having to ask why then you should consider yourself a fortunate member of society.

      • Whilst the offer does mention bush fires; it is a generic offer. You appear to have honed in on that and found reason for ridicule.

        I am volunteer, but we work as one. Paid or volunteer, I am happy this offer has been extended to all emergency services workers! It's nice to be recognised for the work that we do - whether its bush fires, life support, road rescue, policing, etc.

        As echoed by another commenter, if you really have to ask WHY emergency services workers deserve such a perk, then you should really consider yourself a fortunate member of society.

        • They are trying to promote it as a cause helping the bushfires if you read the news article.

          There are countless jobs that society heavily rely on, emergency services are just one of them. And a lot of those jobs go much less recognised compared to emergency services. As much as I appreciate what they do, they are getting rightly paid for it and don't think this deal is targeting the right people who actually need it.

      • Sorry mate, but:
        1. How are you personally inconvenienced by Woolworths funding a discount for emergency services?
        2. By your logic, you’d also object to your employer giving you a bonus for doing a good job at work, or a customer giving you a tip if you were a waiter?

        If you answered yes to these questions, fair enough. You can complain and I take pity on you and the terrible situation Woolworths have put you in.

        Ps. Their stock price is up 2% today, so not even the shareholders were negatively concerned with their offer to those that are supporting others in a time of need, paid or not - you of all people wouldn’t expect them to help you when they are off the clock.

        Feel free to publish your address and the emergency services can take note to just help you out during their rostered hours.

          1. Who said i was personally inconvenienced?

          2. No, why would I?

          Emergency services have a thing called work shifts, they work exactly on their rostered hours.

          • +1

            @[Deactivated]: So if you’re not inconvenienced and you also personally enjoy perks from work, just be quiet.

            • +1

              @financialminimalism: that's got nothing to do with this marketing stunt being misleading and not helping people in need.

              • @[Deactivated]: I think it's pretty clear what they are offering. No one has said they are confused by what's on offer (except you).

                If the offer actually applies to you and you don't think it's helping, just give woolies a tinkle and I'm sure they'd value the feedback. They can be reached on 1300 767 969 8am-8pm.

                • @financialminimalism: I don't think they'd value feedback at all, they already got their marketing from this.

                  DEspite 90% eligible people being completely unrelated to the bushfires and it ignoring the directly affected local residents.

          • @[Deactivated]:

            they work exactly on their rostered hours.

            Hahahahahaha.

            You're funny.

            My family would like a word with you to teach you the realities of life with someone who works in emergency services.

            Yes I get paid decently for what I do. Yes when the unpredictable nature of the job means I'm home hours later than rostered I get overtime. No it's certainly not exactly my rostered hours.

            • @jasonb: Yeah it's called being on-call and overtime. Literally every single job has this mate, nothing new specific to your job. Some jobs don't even pay for overtime, you just have to put up with it.

    • These photo ID examples are for illustrative purposes only, and do not represent the full range of ID cards that may be presented

      Link

    • +3

      Imagine being the 'journalist' putting your name on that as a news story.

      • Tadros is a clown

    • -1

      Seriously, have a bit of decorum.

    • -1

      There's always gotta be someone like you in all of these posts, huh.

  • How about Volunteer Sea Rescue? Under DFES in WA.

    • No. They have been deliberately excluded. Why did you have to make this awkward.

  • hmm I noticed a lot of prices of my regular shopping items have risen 10% this week.. co-incidence? 95% pay more and a discount is given to the 5% as a show of charity from the supermarkets… claimable on tax as well, no doubt.

    • +3

      Can you give specific examples?

    • Yes, coincidence.

      How is this claimable on tax? It may negligibly reduce their profit, which may negligibly reduce their tax bill, but I'm unaware of any tax breaks for giving out discounts.

    • just consider it charity.

    • +1

      A discount, even one given to charitable workers, is not a tax benefit.

    • Wow, you mustn’t really have a great understanding of how a supply chain works.

      What items went up 10%?

      Are you suggesting Woolworths are artificially raising prices to fund a discount to emergency services?!

      Did you consider that their suppliers or logistics partners may have been affected that have caused a change in the cost base or shortages?

      Ps a discount on an item isn’t a tax deduction. Clearly you don’t understand our tax code either.

  • how about giving it to people that lost their homes instead?

    • +11

      They get a beautiful new home after sensibly insuring their properties. (Downvotes incoming. Don't care. Why wouldn't you prudently insure in a fire prone area.)

      • +2

        Yes I also agree you are dumb if you aren't insured and you live in such a place. Hopefully insurers are paying out.

      • +2

        You should insure in a safe area too.

        People avoid insuring in risky areas because it costs more, but they fail to connect the dots that there is a reason why a fire prone area costs more to insure….

        How these people function in day to day life surprises me.

      • +1

        Insurers are not only paying out claims, but expediting settlements.

    • +1

      If it helps, some people that lost their homes are included (as they are volunteers or emergency workers).

  • I don't have a problem with this offer. It's something, not much though.

    • +1

      Agree. Should always be 10% and at least 20% right now

    • +1

      Yeah, 10% is what they give me monthly for holding a credit card, and that's a lot easier than saving lives.

  • I’m targeted on 2 accounts for 15% off yes there a minimum spend but it would have been nice to see Woolworths at least match that %

    • Yours is a one use code. This is unlimited use for the rest of this month.

      • I’m pointing out that myself(and many others) are offered a better deal at the same time as this pr.
        Yes I have ‘only’ 2 Uses till the 2nd feb wereas this could be redeemed within Woolworths FairPlay for the next 10 days.

  • -1

    Time to use up all my daily negs on the ones who complain about this deal.

  • +5

    Woolworths has posted a 56 per cent net profit jump to $2.7 billion -2019

    its nothing but publicity for the company who've jacked prices for 2 years

    • So companies that make a profit shouldn't bother doing charitable things?

      • Maybe they should donate 50 million to saving the koala. I'm sure French island would appreciate it- the koala's there now burnt to death in their thousands are the ones the abc state's are all pests - as fake news mitigates the animal holocaust wrought by the Australian liberals domestically.

        These ones - 'The population on French Island is free of diseases associated with the organism Chlamydophila and therefore has a very high intrinsic rate of growth. Having already been the saviour of Victoria’s Koala population –as the source of most animals used to successfully re-introduce the Koala throughout its natural range in Victoria – its value as insurance against further declines on the mainland is recognised.'

        So where are all the healthy ones coming from now? What is true in the australian media anymore when the bloody koala gets a political rewrite?

        • -1

          You have your islands mixed up. The Kangaroo Island koala population are technically pests after being introduced to the island in the 1920's from French Island.

          https://www.abc.net.au/news/2020-01-21/repopulation-of-pest-…

          • @Lockieasy: 'There are major concerns for the 3,000 koalas on French Island in Victoria as Country Fire Authority tankers and water bombers spend the entirety of Saturday afternoon trying to get a bushfire under control. The Island’s koala population is often used for breeding as they are disease free, but there are concerns for their safety.'

            the abc report is misleading and only shows how tens of thousands burning to death animals are of absolutely no consequence to Australia. A point you underlined. enjoy your day celebrating another extinction - its no longer just invasion day its extinction day.

    • Sure, have them keep prices stagnant, meanwhile compounding costs continue to grow. Great business practices.

  • -7

    I don't have an issue with this, but lets call this what it is just a very cheap marketing ploy for Woolworths.

    The money to cover this is coming straight from their advertising/marketing budget. All this means is that those hoping for a Woolies targeted offer of spend $50 and get 2000 bonus points or something similar are going to miss out this month as the money allocated for these promotions is now being redeployed.

    If this wasn't true then why have they made this offer a big press release and marketing exercise? A few signs in store and emails to emergency service providers were all that was needed to make relevant people aware of this offer.

    Definitely not a bargain!

    • -2

      So basically you're angry because you miss out on some Woolworths rewards points when this deal helps those who put their lives on the line so you can go to a Woolies which isn't burned down?

  • +1

    Cant do anything right if you're a big company. If it looks like you're not doing anything then "herp derp go help do something youre soooo big". But then if you do something then its "herp derp marketing ploy derp"

    • I'm sure they'll manage to console themselves with their billions of dollars worth of profit.

  • +2

    In the T&Cs: "Not valid in conjunction with any other offer"

    Does that exclude items on sale / special from the offer?

    • -1

      And WISH cards?

  • Perfect, 10% off some booze to wash down the particles in my lungs from the PM2.5 845 I was subjected to last week.

    • -1

      Woolworths: also excludes mobile recharge, Woolworths Mobile, travel tickets, lottery, Carpet Care. BWS and Dan Murphy’s

      • +2

        Woolworths: also excludes mobile recharge, Woolworths Mobile, travel tickets, lottery, Carpet Care. BWS and Dan Murphy’s: offer not valid in Northern Territory

        Might have been good to actually read the whole t&c

        • facts always gets in the way of advertising…

  • There's an assumption that all volunteers have photo ID. Last time our brigade got theirs taken was 2 years ago and we still haven't seen them.
    Do you think it's a priority in the middle of a season? Frankly, it's not really a priority anytime because this virtue signalling is only recent.
    While I'm sure many will take advantage (thanks OP), many will miss out.

    • Hey man I'm a few days late. I'm part of FFMV and asked at Woolies today - none of us have photo ID which states anything about DELWP or FFMVic. I asked if we should wear uniform but they said just tell them you're part of FFM or CFA or whichever and they'll put the discount through.

  • +3

    What about the ADF (and reservists)? They are actually on the frontline yet don't get the discount. How is that fair?

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