Looks like DJ's are advertising Christmas Frenzy meaning free shipping until midnight.
Excludes bulky items, white goods, gift cards, fragrance and products shipped directly from our manufacturers. Offer available for 1 day only, 13th November 2018.
Probably excludes bulky goods though. Surprisingly there's no asterisk excluding stuff like bulky goods, gift cards and Gift Registry items …
I wouldn't label this as part of Click Frenzy; DJs are just trying to jump on the bandwagon without putting their name on the Click Frenzy website (as they do every year)