Found this is Target today @ Vic Park, WA. There was a number of them in the cabinet and is nationwide Thanks CVonC. Was originally $429 on release, reduced to $249 and with another 30% off dropped to $174.30.
Comparatively, staticice shows the cheapest is at the Good Guys for $349
Harvey Norman has it listed at $448.
Officeworks at $439.
Reviews seem pretty good, but was bagged for the original price tag and compared to the Hero 4 silver its flexibility was criticised.
Review 1
Review 2.
I think at this price range its much more competitive. Even though it has a non-removable battery and waterproof casing and no micro-HDMI, it does have positives in Wi-Fi/Bluetooth capability and the touch screen LCD. Also waterproof casing is rated to 40m.
Specs:
App control Android, iOS
Sensor Not disclosed
Sensor pixels 8,000,000
LCD screen size 1.5in
Video recording format H.264 MOV
Video recording resolutions 1080p (25/30/50/60fps), 720p (50/60fps)
Max recording resolution 1080p (60fps)
Time lapse mode intervals 0.5, 1, 2, 5, 10, 30, 60s
Video recording media microSD (64GB max)
Sound 48kHz mono
Maximum still image resolution 3,264x2,448
Memory slot (card supplied) microSD
Data connections Micro USB
AV connections None
Battery type Li-ion
Battery life 2h 27m
Battery charging position Camcorder
Dimensions (HxWxD) 54x70x37mm
Weight 127g
Original price $429
Lolwut