The Good Guys are selling Sony KDL40W5500 for $1918 (maybe less for cash) that's a saving of $480.
The cheapest i could find on staticICE for this TV was $2267
They are also having a sale on selected TV's with a saving of up to 20%.
The link to the catalogue is here:
http://www.thegoodguys.com.au/portal/page/portal/tggwebporta…
Enjoy, this is the first time for me.
A fantastic deal. I bought on of these about 4 weeks ago, and I've been so impressed with the picture quality.