"Slim designed and highly portable E-mount lens for Sony interchangeable lens cameras, ideal for breathtaking shots of nature, with 3.8x zoom, SteadyShot image stabilization, ED Glass elements"
http://www.jbhifionline.com.au/digital-cameras/camera-access…
Because JB Hi Fi is also having 15% off all cameras, the dude I spoke to in store [Kotara] said he could "do a deal" for cash price ($189). I suppose that would depend on your store and how your negotiating skills are however.
Has previously been shown on here for $205 delivered from Bing Lee but seems to be listed at $207 at the moment
http://www.binglee.com.au/sony-sel55210-55-210mm-zoom-lens
Kogan has it for $189 also but then you have to add around $30 for delivery
http://www.kogan.com/au/buy/sony-sel55210-e55-210mm-f45-63-o…
However if you buy 4 other items it's free delivery
82-315mm full frame equivalent.
Great price, but a weird zoom range. Too long at the short end for a travel lens and too short at the top end to be a wildlife shooter.