Ok - to be completely upfront this is likely a short term error, but posting here so others can possibly benefit whilst it continues.
Normally the AC chargers (7kW) are free for the first 30 minutes. The kWh increases over the duration of the session, but the cost stays at zero (until you pass 30 minutes at which point you get charged for the whole session).
Today, I was in Woolies for 37 minutes and the charging session was still free. What was also different was that the kWh used on the charging equipment stayed at zero (see image) - yet the car's SOC increased from 66% to 72%.
The Chargefox app also shows 0.00kWh used for the 37 minute session time (and zero cost).
Unfortunately I had to get going, so wasn't able to re-test this and see if it was a one-off or if it also applied to the other AC chargers in the adjacent bays.
If anyone else is available to test it out, please report here for the benefit of others - even if it is only to list this as "Expired" if it's no longer working.
The chargefox app shows it as out of order, so likely a short term issue. Enjoy it while it lasts!