MyAmexShop to Close

Got this in email today:

The MyAmexShop™ website (myamexshop.com.au) will be closing all offers effective 31 December at 11:59pm. All offers redeemed before 1 January 2025 will continue to be honoured.

https://support.myamexshop.com.au/hc/en-au/articles/11009041…

Only a year and a half and already shut up shop. Doesn't seem like Amex, a $192b company put much resources into it. Maybe not enough margin in the business unit?

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My Amex Shop
My Amex Shop

Comments

  • +3

    Never heard of it.

    • Well good for you.

      4721 clicks…and counting

      https://www.ozbargain.com.au/node/758484

      • 4721 clicks

        out of 436,076 users..

        So 1.08% of OzBargain users know about it…

        • 1.08% clicked on the link.

          Either way, now you have heard of it.

          Well done.

      • Seen the name, but never looked into it - actually looks like there are a few decent deals.

        Looks like that is the most popular deal so far.

  • +1

    Most half arsed attempt yeah

  • Pity, it was good at tracking despite using promo codes etc.

  • +1

    Hardly surprising… The way these businesses like Shopback make money or value is through harvesting your purchase, shopping data. Amex already have access to this, so what value add did they get from it?

    • Only Qantas, Velocity make it in the form of airline points, flybuys and CBA also ditched it.

  • They were competing with ShopBack, Cashrewards and the likes. I wonder which cashback service will be next to fall?

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