Normal price seems to be about $250
After looking at reviews they seem to be roughly in line with lian Li Galahad II TRINITY Performance 360 and liquid freezer iii 360.
I wanted a liquid freezer iii but the radiator and fan are too wide for my case at 65.5mm.
Gamers Nexus article
The EK AIO 360 & 240 have one of the best internal assemblies of a closed-loop liquid cooler that we’ve seen in a while, sans some concerns about an unclean radiator (see the video conclusion for discussion of this).
The cooler is competitive in performance, but not in price, and so the rest will come down to looks.
The Arctic Liquid Freezer II series makes more sense for AMD Ryzen CPUs, in the least, at its price-point — but it also doesn’t run any RGB anything, and that may be a downside for some people.
If that’s the case, EK has a technical chart-topping performance with the 360 model (or would at least be close enough that they’re functionally the same versus a 360 LF II), and so choices get narrowed-down to a black-out design versus an RGB design. In the subjective sense, we find EK’s block ugly, but that’s irrelevant if you like it.
On sale! (normally $275) The EKWB AIO Nucleus CR360 Lux CPU cooler is an all-in-one liquid cooling solution offering a stylish fan-like gradient lighting effect on the pump unit to suit your needs for contemporary addressable RGB aesthetics. It is designed to fit most popular cases on the market today and features a triple fan setup with a slim 360mm radiator. Compatible with most modern processors, it is also ready for the next-gen Intel socket.
Addressable RGB Lighting
Rotatable Pump Top
Rotary Fittings
Sleeved Tubing
Daisy-Chainable Fans
EK-Loop FPT Fans
Universally Compatible and Easy to Install
All EK-Nucleus AIOs come with a universally compatible CPU water block, fitting all the latest Intel and AMD CPU sockets. The installation process is very straightforward, thanks to the included manual and mounting mechanism. This product requires enough space to mount a single slim 360mm radiator, making it compatible with almost all modern cases.
Does this brand still exist? Last I heard they ran out of money, or was that only the US version?