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The AFL has announced today that Marvel Stadium will become the first venue in the Southern Hemisphere to introduce Amazon’s Just Walk Out technology for checkout-free purchases.
The new technology will be available at two outlets known as ‘The Runner’—one food and beverage and one bar—in time for the early rounds of the 2023 Toyota AFL Premiership Season. Fans will simply use their credit or debit card, or mobile wallet payment option at entry, collect their items, and leave the store without having to wait in line to checkout. In the time it takes for a goal break, a Marvel Stadium fan will be able to get the refreshments they need without missing any of the action.
Just Walk Out technology is made possible by artificial intelligence like computer vision and deep learning techniques, including generative AI, to accurately determine who took what in any retail environment. Amazon built synthetic datasets to mimic millions of realistic shopping scenarios—including variations in store format, lighting conditions, and even crowds of shoppers—to ensure accuracy in any environment.
This lead me to wonder, as this appears to be the same technology already in use in Amazon Go stores, whether we could soon see them start to open up in Australia?
I dunno how popular they'd be, but I suppose people would use them more for the novelty and experience.
It'll be interesting how it works inside Marvel stadium, I'd personally imagine there'd be a queue just to get in because some people would have issues with their phone and wouldn't understand the concept and maybe the number of people that can physically be in there will be limited, so a large crowd at halftime would have to queue just to enter so as to not overload the system.
It's a bit like saying, Kmart uses NCR cash registers, the same as Walmart in the USA. Do you think that means we'll see Walmart soon?
In other words, not related.