Should Amazon and Other Marketplaces Do More to Verify Product Claims?

Amazon can be a minefield buying certain products.

There are 90,000 lumen flashlights with 20 hour run times, surge boards without surge protection, chargers that don't meet Australian standards, high powered retina burning laser cat toys, USB-C hubs without HDCP or mislabeled ports.

Reviews on many of these products can't be trusted as users don't fully exercise these products. With a torch users turn it on, think "Woah, that's bright compared to my AA powered torch", leave a 5 star review.

Should Amazon be doing more to verify claims made by sellers?

As a reference, Torque Test Channel did some testing on flashlights. They also have another video on laser pointers.

Poll Options

  • 22
    Yes
  • 8
    No

Related Stores

Amazon AU
Amazon AU
Marketplace

Comments

  • +2

    Should car websites verify cars? Should pharmacies test all drugs they stock?

    Consumer law protections allow you to return goods to the seller, so this helps reduce the risk.

    Market places aren't in the business of measuring product efficacy. They are in the logistics business. If one supplier is letting them down, they will be dropped due to commercial reasons.

  • +3

    In an ideal world, yes.
    But in reality how feasible do you think it would be for Amazon to carry out tests and verify claims on LED lights, light bulbs, condoms, detergent, headphones, massage guns, hand drills and the other gazillions stuff they have on marketplace?
    Would probably be easier for the individual buyer to do their own research.

    • +2

      They wouldn’t need to carry out tests though. A heap of the claims are so fraudulent that there are no consumer products in existence that can meet those claims.

      • +1

        But that means employing someone to assess the individual claim, do the research to see if it’s feasible or not.
        While a certain amount of claimed lumens on a hand torch is obviously fake to you, it’s not so to the average person (myself included), that means someone needs to be trained for that role. The same applies to effectiveness or thinness of condoms, cleaning power of detergents, output of headphones, strength of massage guns etc. you can see where this is going.
        It’s so much easier to simply ban/withdraw products based on customers’ complaints and feedbacks (i.e., reactive rather than proactive), which is more or less the method most marketplaces (Amazon, eBay etc.) is employing.

    • But in reality how feasible do you think it would be for Amazon to carry out tests and verify claims on LED lights, light bulbs, condoms, detergent, headphones, massage guns, hand drills and the other gazillions stuff they have on marketplace?

      They're worth over T$1AUD.

      They take part in the Australian market, they can afford x5000 to verify products

      • +2

        They can also afford to double each of their employee’s pay. But why would they if whatever they’re doing is working?

        • +1

          Amazon get awya with grossly exploiting their workers, therefor why should they ensure the products they directly profit from are held to some sort of standard is what you're going with? The OP is a hypothetical question

          • +2

            @ThithLord: I mean, if the product turns out to be fake or made false claims, they let you return it for full refund. What more do you want?
            Successful businesses operate as cheaply, simply and efficiently as possible, while making the most profit they can.
            They are not operating for the greater goods of the community or world peace/equality. But that’s sidetracking from the OP.
            Back to topic, do you reckon the government lets everyone register for ABN and then deregister businesses once enough complaints are made, or are they vetting everyone before hand, putting people through lie detectors, getting them do honesty courses before they can register for ABNs?
            Should Ozbargain mods gets everyone to go through posting etiquette courses before account creation, or is it easier to just ban them when they start posting sh!t?
            It’s just a simpler, more cost-effective approach.

            • @zonra: You've got carried away there, mate.

              OP asked:

              Should Amazon and Other Marketplaces Do More to Verify Product Claims?

              They are worth over a trillion AUD. They partake in the Australian market, therefore they should do more to abide by our strong consumer law.

  • +2

    I'm more concerned about biased review scores.

    Amazon does some kind of trick to ensure average review scores (e.g. 4.5 out of 5 stars) are higher than they should be. For example, books scoring around 3.8/5 on Goodreads will almost certainly score about 4.2/5 on Amazon.

    • +1

      Exactly

      Some of the reviews be like, electrical item set my house on fire, did my misso, and didn’t actually do what it was supposed to - but it was cheap and delivery was next day!

      4.5 stars!

      • +1

        The quality of some reviews is pretty bad.

        One of my favourites is from this Kogan Chair

        I haven’t taken it out of the box yet. So I can’t review it. - 5 stars

        Thanks, Veena!

    • +1

      I've installed the fakespot app on my browser which gives an 'analyzed' rating whenever you look at a product.

      I have no idea if it's better than the stated Amazon ratings but sometimes it does prompt me to investigate things further.

  • +2

    Doubt much can realistically be done to verify advertising claims but there should be more done to at least ensure that items sold on these 'marketplace' websites meet Australian safety requirements.

  • +1

    No, use your brain. If you can't do that, you get what you deserve.

Login or Join to leave a comment