The Cock and Bull Hotel in Bondi Junction is now offering patrons a "$0" steak or schnitzel on Thursday nights, rising to $1 on Fridays.
But as they say there's no such thing as a free lunch - and there's no exception here.
To get your free steak you have to buy a drink for a least $4. If you want chips and salad as well you have to scratch around for another $1.70.
And if you want a sauce on top it's another $1.50.
Yet even with the drink and trimmings, it's still less money than you need to feed into the parking meter out the front of the pub for a two-hour stay.
For those in Melbourne, The Hotel Nest does a similar deal with no drink requirement.