Supposedly a very good hair dryer. It comes up as $223.97, best price as per the camels but there should be a $20 off coupon which applies the discount at the checkout bringing it down to $203.97.
RRP $310
You can pick up other colours at the ghd website for $248 with a free heat resistant bag but I'd rather pay $204 and not have the bag.
Here is one reviewer comparing it to the Dyson Supersonic:
Dyson supersonic V ghd helios: Which hair dryer is the best?
This vs Dyson?