Got $1000 to spend on a new TV 55" plus. No cheaper brands like TCL, Hisense. Will be on an entertainment unit (if that makes any difference). Mainly used for Nintendo Switch / Netflix / Kids' TV
Looking at rep of up to $1100 or so, then I can bargain.
At $1000 for a 55"+ "cheaper brands"/"trash end of name brands" are your only option.