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Bonus Woolworths Brick Pack with Every $30 Spent (WA/TAS/VIC/QLD/SA/NT 8/9/21, NSW/ACT 22/9/21) @ Woolworths

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Bonus Woolworths Brick Pack with Every $30 Spent (WA/TAS/VIC/QLD/SA/NT 8/9/21, NSW/ACT 22/9/21) @ Woolworths
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save50 on 31/08/2021 - 21:08 woolworths.com.au (5591 clicks)
Last edited 09/09/2021 - 09:58 by 2 other users

Woolies Launches New Lego-Style Collectables With 80% Recycled Materials

Woolworths is set to launch new ‘sustainable’ Lego-style collectables − Woolworths Bricks − which will allow customers to build their own mini version of the supermarket.

Shoppers will be able to collect a Woolworths Bricks pack with every $30 spent in-store or online. A total of 40 Woolworths Bricks are available in the promo. Although, customers will need to purchase starter kits, including a baseboard and front doors, with the choice of a Basic Kit for $6, or a Deluxe Kit for $10, to begin building their replica of a Woolies supermarket.

Toys & Kids Building Blocks

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  • RichardL on 31/08/2021 - 21:11
    +11

    From Woolworth's News Page

    More pictures here & here

    • kfcfatfat on 31/08/2021 - 23:05
      +1

      OMG. Time for panic buy!!!

  • SF3 on 31/08/2021 - 21:14

    Lego-style collectables

    Only canstarblue could say that! but not in RichardL's WW link.

    The minifigs looks nothing like LEGO and not quite Playmobil. 😒 .

    • coxymla on 01/09/2021 - 10:40

      Minifigs are where you do have to make your product legally distinct.

    • Lacerta on 01/09/2021 - 15:26
      +1

      I think that they look quite similar to the 1986 Duplo figures… just half the size.

      • SF3 on 01/09/2021 - 15:43
        +1

        Ah they do! Thanks for looking it up.

  • [Deactivated] on 31/08/2021 - 21:16
    -2

    Well I guess giving them away for free is the only way they would get rid off them…

    • Gehirn on 31/08/2021 - 21:31
      +4

      Bunnings sets seemed to sell well.

      • justtoreply on 09/09/2021 - 10:55

        They were awful. Got given one. Urgh.

  • pennypincher98 on 31/08/2021 - 21:16
    +9

    Just waiting for this to get posted to Ozbargain.. it's been over a week since initially announced, amazed it took so long.

    Customers will first need to purchase starter kits, including a baseboard and front doors, with the choice of a Basic Kit for $6, or a Deluxe Kit for $10, to begin building their replica of a Woolies supermarket.

    So not only do you have to spend money to make things you get from spending more money, you also have to hunt down availability! Can't wait for the swap days!

    • gadget on 31/08/2021 - 21:31

      Ok the baseboard I can understand but why aren't the doors a pack?

    • Lacerta on 01/09/2021 - 15:17
      +1

      Also, $15 for the big truck, $10 for the small truck, and $3 for the figures.

      Even so, I predict that these will be even more popular than the Bunnings ones.

  • MattyD on 31/08/2021 - 21:22
    +19

    build their own realistic version of a Woolworths Supermarket store

    I've heard on the grapevine that the hardest two sets to collect will be the "fully stocked toilet paper aisle" and "checkout operator who hasn't been spat at today".

  • kerfuffle on 31/08/2021 - 21:24
    +3

    How come NSW have to wait after everyone else for it? Victoria are in lockdown too with (unfortunately) no end in sight …

    • Chchnu on 31/08/2021 - 23:38

      What does this have to do with lockdown?

      Also NSW isnt waiting for everyone else, ACT also starts on the 22nd.

      • kerfuffle on 01/09/2021 - 04:12
        +2

        And ACT is technically geographically within NSW. And also in lockdown …

        Victoria had a delay to last year's collectables (whatever they were) because of lockdown. It's clearly lockdown related. Otherwise, why the delay?

        Even the Woolies CEO said so

  • gadget on 31/08/2021 - 21:24
    -1

    So, does lego style mean they are compatible with lego or not?

    At least it beats those cards or whatever they are in the last promo, I never even bothered to get any even to see what they were about.

    • kerfuffle on 31/08/2021 - 21:27
      +2

      If it's like the Bunnings ones, yes they're cross-compatible

    • darkly on 01/09/2021 - 08:23

      It means they're compatible, and basically a cheaper unlicensed version…

    • Rorzaborg on 01/09/2021 - 10:57

      The Olympic athlete stickers?

      I claimed some to see what they were about, didn't know what to do with them so I plastered them all over a co-workers desk.

  • WARvault on 31/08/2021 - 21:32

    I hope these will be passible player-token replacements for my copy of Forbidden Island!

  • Kuyaozb on 31/08/2021 - 21:57

    If I place order tomorrow for 9/9 collect&collect, would I get the collectables brick? Many things to buy in tomorrow cayalogue.

    • Gehirn on 31/08/2021 - 22:15
      +5

      You don't have to buy the starter park and you don't have to spend anything. You're not forced to collect everything in the set.

      You're over complicating it. It's some free 'Lego' for just buying groceries, which if you shop at woolworths you would already be buying.

        • djones145 on 31/08/2021 - 22:29
          +1

          marketing 101

          give it a new pink hat, slap limited on it

          watch the sales roll in

        • firecaller on 31/08/2021 - 22:33
          +16

          Look out everyone, this guys got a degree over here

        • Gehirn on 31/08/2021 - 22:39
          +5

          Ofcourse it's a marketing tactic, you don't need a marketing degree to see that. They're not giving away toys out of generosity.

          • AsukaST on 31/08/2021 - 22:45
            -5

            @Gehirn: You don't need a degree to tell that it's a tactic
            But you'll need a degree to tell it's a smartly designed, highly addictive and unethical tactic
            It's unethical because your child can't do much with a single pack
            they are trying to push your child to influence you to buy more

            • andresampras on 31/08/2021 - 22:52
              +2

              @AsukaST: I think your indignation would hold more weight if you went with 'but what about the environment?' instead of 'omg I can't believe a business wants to get ppl hooked on a gimmick and drive sales up that way!'

              • AsukaST on 31/08/2021 - 22:57
                -8

                @andresampras: I don't mind being down voted
                but yeah, climate change, BLM and Me Too are the best 3
                It's so easy to brainwash people these days lmao

            • gadget on 31/08/2021 - 23:29

              @AsukaST: "you'll need a degree to tell it's a smartly designed, highly addictive and unethical tactic"

              Erm you don't need a degree to know that either (whether it's ethical I'll leave that to you guys to argue over)

              PS what about the people who paid $$$ for that last elusive Ooshie so their kid could get a complete set?

              Although you do have a point - this isn't a deal, probably should be in the forums.

              • AsukaST on 01/09/2021 - 00:56
                -2

                @gadget: I think the main difference is that last time your kids can still play with the Ooshies without paying $6 upfront and completing the whole set
                Even only 1 or 2 Ooshies can entertain them.
                People do have a choice here: enjoy it without completing
                This time, it's meaningless when incomplete
                Your kids can't really play with just a single pack of WW lego
                People do have a much stronger motivation to complete it, influenced by their kids
                and they are giving out the packs randomly.

                • gadget on 01/09/2021 - 10:03

                  @AsukaST: Fair enough.

                  However I reckon this is at least a reasonable freebie compared to some of the stuff they've offered up before (and that includes ooshies) The bonus glass containers and plant packs were pretty good IMO.

    • docians on 31/08/2021 - 23:15
      +2

      And then you have to spend at least $30*40 times =$1200 just to complete it
      it's given out randomly you may end up spending double of that

      or shop at Aldi and save https://7news.com.au/lifestyle/supermarket-price-wars-who-wi…
      keep a close eye on ozbargain deals
      invest savings on real lego instead

      my kids have said they would rather have the real stuff
      a silver lining with remote learning there is less of peer pressure to shop at WW

  • Switchblade88 on 31/08/2021 - 22:18
    +16

    This will define my children's childhood, like the Age of Empires CD in my Nutri-Grain box defined mine

  • dufflover on 31/08/2021 - 22:54
    +1

    Don't you mean Blocko-style bricks collectibles?

    • silverrat23 on 31/08/2021 - 23:01

      They should add square wheels to the trucks too.

  • cyrax83 on 31/08/2021 - 23:02

    I'm surprised they are legally allowed to call it lego style if it's not made by lego

    • eagerfisherman on 01/09/2021 - 09:47

      Woolworths isn't. That is from Canstar.

    • xyron on 01/09/2021 - 10:20

      calling something "lego-style" is not a use of the trademark "Lego" as a badge of origin for the product. It is merely a use of the word "Lego" as a descriptor. Hence, no TM infringement.

    • jpp42 on 01/10/2021 - 15:31
      +1

      Lego's patent on the connection method expired a while back so anyone can make compatible bricks now.

  • mrhugo on 31/08/2021 - 23:03

    What's the point, they will just end up in the vacuum and I couldn't be stuffed searching for non Lego pieces.

  • Philthy on 31/08/2021 - 23:20

    hm choking hazard imminent

    • Miss B on 31/08/2021 - 23:59
      +4

      Is this referring to parents choking the WW staff because they've run out of brick packs?

  • UberIsCool on 31/08/2021 - 23:48
    +7

    It’s disgusting, look at the way that man is staring at that girl…

    https://freeimage.host/i/RXyLAu

    Pervert.

    • Mr Shooty on 01/09/2021 - 00:30
      +2

      I don't know why, but I got a good laugh out of that.

    • andresampras on 01/09/2021 - 09:42

      LOL

  • virhlpool on 01/09/2021 - 00:02
    -2

    Just reduce the cost of items for your customers instead of spending money on these gimmicks to get them spend more money on ya, Woolies! I wonder how media doesn't ever speak against this.

  • AustriaBargain on 01/09/2021 - 00:31
    +3

    Imma wait for the official Ozbargain brick set personally.

  • lunchbox99 on 01/09/2021 - 01:04
    +4

    Get rid of plastic bags for environmental reasons. Proceed to repeatedly run promotions giving away tons of useless plastic trinkets that will be landfill 2 months after the promo ends. Call me cynical but I think their bag removal was classic greenwashing.

    • Sweetnsour on 01/09/2021 - 07:00

      Definitely 2 steps forward, one step back.

      I know when you work with big business that change takes a long time but when it does it happens fast eg straws, picnic plates. We all need to vote with our wallets and feet.

  • tharlow on 01/09/2021 - 05:18

    I can’t wait to build my replica! But if there isn’t a tiny, lego-style sentry outside to greet the customers, I’ll be most disappointed.

    • gadget on 01/09/2021 - 10:04

      I sure hope there is a tiny checkin QR code.

  • Wpulsar on 22/09/2021 - 21:36

    People have started hoarding the trucks in nsw, not available at most woolies anymore

  • capslock janitor on 05/10/2021 - 23:46

    3173 gave me a bunch extras

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