Pretty decent price for this one, looks like second best price ever from a quick search, the last best being $159. However that looks like grey stock, where this is Aussie stock. Aussie stock sales have usually been at the $180 mark edit; it has been pointed out that this may also be Gray stock. My apologies
RRP at places like JB usually have these at $319 too. So almost 50% off at this price from standard RRP.
Whilst not quite as good as your top dog sony's xm3's. They're not far off, which is pretty great for those like me that prefer the earbud over the in-ear design. They trade blows quite well with the apple airbuds, plus they have noise cancelling, and at this price sitting considerably cheaper.
Looks like the Buds+ are also on sale too. If you do prefer the InEar design $176.31 for black
I've got a set of these and absolutely love them. The fit isn't for everyone though. I love them because you get the sound of an in-ear earbud but without the blocked ear feeling since these don't actually sit in your ear canal like others do. The noise cancellation is decent enough to block out any constant dull background noise too. These are sweat resistant too unlike the Galaxy Buds and Buds+ etc which is the other great thing about them.