I sometimes see topics like this or this where I feel like there isn't really a deal due to the targeting and it's just free advertising for the company. I then think about a future where OzBargain is just 70% targeted deals. Is it just spam at some point?
I also wonder about how people feel about targeted pricing in general. Targeted pricing is often the result of a company knowing enough about you that they have some confidence in being able to manipulate the targeted. The targeting can be in your favour but it can also be used against you. If a seller knows you after really after a product, they might price it higher because they know you are more willing to pay regardless of the cost.
There have been some interesting discussions on OzBargain that tie to this topic such as the "Are You Still Using Cash or You Gone Cashless?" last month where the majority stated that they would rather be cashless which can lead to easier targeting.
What do you think about this topic? Do you have any privacy concerns? I find this topic really interesting and look forward to hearing all responses.
It’s all psychological targeted marketing. You just got to see it for what it is and use it to your advantage. Learn how to manipulate it it so you get targeted for what you want when you want it or exploit the little deals.
There’s multiple tricks to stay ahead but at the end of the day buy what you need not what you want. That’s my mantra