So I was going to buy an apple tv 4k as its the only way to watch itunes 4k movies on TV.
However, it looks like the new Apple TV is expanding beyond iOS devices per the below press release.
It looks like Sony Android TV will eventually get the Apple tv app which, I think, means we can watch 4k iTunes content without need for Apple tv 4k.
Could it also come to Xbox one?
https://www.apple.com/au/newsroom/2019/05/all-new-apple-tv-a…
I'd love to think "Yes", but that would also mean a huge reduction in the sale of Apple TV units and a potential increase in sale of the Microsoft owned Xbox — which would be a confusing move from Apple.
I would assume that those little Apple TV units are pure profit.