Was reading a (really bad) news article this morning about VW coming through "unscathed" *cough cough* from the "Diesel Gate" and "DSG Clutch" scandals of recent times, saying that 62% of buyers would buy the same car again (didn't mention anything about new buyers considering the brand, only current owners.)
This got me to thinking, as a bargain site, what are peoples thoughts? Do you go with the same car brand every time you purchase or do you try and find the the best deal for your money? If you have been a loyalist to one particular brand, what would it take for you to jump ship? If you would never move off the brand you are on, what would they have to completely mess up to lose your business?
While I have no allegiance to any particular car maker, I don't care who makes my car, so long as it is functional, with good features for a good price, my motorcycle loyalty runs thick with Ducati blood clogging my mental ability to make rational decisions when it comes to buying bikes. Sure, I own other bikes, but there is that passion that I cant find a replacement for… The only way they would lose my business would be if they started selling only scooters and dual-sport bikes… Bullshit, lets face it, I would grumble and moan and then buy a Ducati Scooter… :D
I'm not 'brand loyal' in relation to any product.
For cars, I also remove all of the dealer window decals, number plate frame decals, etc. They sometimes replace them at service time, but I just remove them again.
It's my car, I can decide what is on it. It is not an advertising medium for dealerships.