Not saying anything, but this bargain is (already) the second post on google when you search for the product.
Other than the website (which is just the competition), they've just got Instagram and Facebook (with 350 followers and 1.7k likes respectively).
Okay, I'm going to say something. They're probably just farming for a subscription base to throw a crowdfunding campaign at in the near future (if you check the privacy policy, you get put on their mailing list, which is fair enough).
I signed up anyway ¯\_(ツ)_/¯
My link's http://www.xoss.co/?kid=GFKEK (Used nicread's)
Used OPs ref, mine is: http://www.xoss.co/?kid=GFHKS