Eagle Boys Pizza in Administration

Saw this news at Sydney Morning Herald this morning — Pizza chain Eagle Boys collapses into administration:

Eagle Boys, the nation's third largest pizza chain, has collapsed into voluntary administration.

The pizza chain's head office called in administrators SV Partners on Thursday, but insists its 120 or so franchisees will continue to trade while a potential sale is negotiated.

The article stated that fierce competition with Domino's & Pizza Hut might be the cause for the collapse. We also see the same thing over here at OzBargain. Over the last 12 months:

Store Deals Clicks1 Page Views2
Domino's 187 147,041 1,060,855
Pizza Hut 27 11,993 95,250
Eagle Boys 9 9,385 9,959

As you can see people simply aren't looking for Eagle Boys deals here. Personally if I am looking for takeaway pizza I'll go straight to Domino's & look for the coupon codes posted here.


  1. Sum of all the click-throughs on the deals posted for that store. 

  2. Page views for the store's page on OzBargain, not the sum of all individual deal page. 

Related Stores

Eagle Boys Pizza
Eagle Boys Pizza

Comments

  • +6

    Eagle boys is expensive, end of story.

  • +2

    Shame, my local Eagle Boys is a bit more expensive compared to my local Dominos or Pizza hut, but I think their pizza tastes better.

  • +4

    It's a salami eat salami business.

    • +4

      Go hang a salami I'm a lasagna hog.

      • +3

        Oh you are so palindromic.

  • +1

    I could see this coming miles away. Monkeys in-charge since 2007. First DSE then EB aussie business goin down thanks to venture capitalist.

  • +6

    There's simply no competition for Domino's. Nobody is that cheap in the first place, then they have vouchers all the time.

    • +3

      There's simply no competition for Domino's. Nobody is that cheap in the first place,

      Do you mean they're winning the race to the bottom? I can't taste the difference between their so called pizza and the cardboard box it comes in. Wood fire pizza is the way to eat.

      • +1

        I don't like Domino's either but I'm paying $15-20 for really good large pizza when I want one. Domino's and Eagle Boys were competing in the sub $10 range so you can't really compare it.

      • +2

        Well if you're a snob about it, sure, Dominos won't check your boxes. But if you just want a pizza, Dominos is delicious and easily the cheapest.

  • +1

    Feel a bit sorry for Eagle Boys. But I'm guessing many of the local franchisees will create a new franchise. At least that's what happened after Pizza Haven shut down… it birthed Pizza Capers.

    Apparently Pizza Capers has wayy more deals posted here on OzB. Perhaps OzB is a barometer for a pizza chain's success.

  • The market is always changing. One of their other competitors (eg. Crust, Pizza Capers) will eventually change their ownership and/or management. Then you'll have some other chain having to compete where Eagle Boys left off.

  • +2

    If im after pizza i go straight to my local pizza shop they are always better then dominoes and there toppings which you could count how much per pizza on a single hand.

  • Watch the Domino's share price soar.

  • +1

    Who didn't see this coming?

  • +1

    I'm not sure that comparing deals, click, and pageviews is a good way of comparing them. Eagles boys has far fewer locations. I've never lived close enough to one in my 30+ years in Sydney but always had dominos and pizza hut close by.

    • Apparently only 2 outlets in Victoria and neither near Melbourne. I had never heard of them.

  • Its sad to see local aussie businesses go into administration. I just don't think they could keep up with the big dogs like dominos and pizza hut. Does anyone remember Arnolds Pizza?

  • +1

    Eagle Boys make pretty boring and average pizzas…sole reason I don't buy from them

  • I can see the same thing happening to Pizza Hut soon…

  • We have a local one nearby and I usually forget there is one until I drive past on my way to dominoes. I never receive any marketing from them at all. Just run by cost cutting private equity that didn't want to grow company and ran it to the ground.

    Other pizza chains be warned, the market constantly changes and u need to reinvent yourself or perish.

Login or Join to leave a comment