Moved to Forum: Original Link
Seems to be a targetted offer in flybuys. One one account I see this offer, on another it's $50 discount for car insurance.
I used to be with Coles insurance but moved to Woolworths earlier this year as they were cheaper, so not sure if this will be a bargain.
Potential for an extra 1000 flybuys points a month.
This one is also active up to the 30th Sept.
https://www.ozbargain.com.au/node/211085