Just received an email from Icebreaker with this deal - 25% of everything already on sale.
I've been really happy with the few bits I've previously bought so I picked up a few more today. Great for cold Melbourne winter.
RRP is tough to swallow but at 62.5% off (50 + extra 25) it's a price point where it's well worth a look.
how do the prices compare with the outlet stores?