Cetaphil products are great when you have sensitive skin or if your skin is undergoing some stress such as excessive dryness or itchiness.
I noticed the cleanser in the catalogue but it appears that the whole Cetaphil line is on sale on the Coles website.
Both the 500ml gentle cleanser and moisturising lotion are usually between $13-$14 even when on sale at discount chemists. The SPF 15 facial moisturiser is also a good price at $14, it's usually $16+ from discount chemists.
The gentle cleanser is non-foaming, if you have oily skin, there's also an oily skin cleanser.
Cheaper to get the 1L pump packs (on a per unit basis). :p
Chemist Warehouse has the 1L moisturising lotion with bonus 250mL gentle cleanser for $19 and the 1L gentle cleanser for $19.