I tried shopping online using the portals and noticed that Sao and Salada are 7-8 cents a piece more at Coles than at Woolworths.
In fact I remember going to the store and seeing Sao for $2.50 each only three or four years ago ($2 when discounted). I haven't really noticed the inflation on these products, but I guess it is rising around 2-3% each year.
Is Coles just more expensive in general when there aren't specials?
Some products are, some aren't. They can even vary in different parts of the country and even state.
TV shows sometimes do a trolley shop comparison, sometimes Coles is 1 or 2% cheaper, and other times Woolies is cheaper. It all depends on what you buy and when.
Coles here have raised a lot of their prices of late. Are they trying to become a boutique grocery store or just a con so they can drop the price and call it a "special"?
Cut the crap of the big 2 grocers and go Aldi.
Forget the Arnotts bickies
Cocobella is $6.66 at Coles and $5.36 at Woolies
Keep in mind the regular prices online are usually 7-9% higher than in store prices (specials and everyday low price type items are the same price online as in store however).
Certain items are often slightly more expensive at one retailer than another with Coles & Woolworths, but overall the price comparisons I've seen show that there isn't much/any difference between the two on an overall shop.