I've bought stuff from Bonds before and been impressed with service and quality. I got this email as a member of the Bonds Loyalty program (free to join and gives you 20% off at any time - doesn't stack though).
The guts of the email is: 40% off everything with free delivery and free returns. % off applies to RRP of full priced items. % off not in addition to other discount or multi buy offers. Not available on gift cards. Offer expires online only at 11:59PM AEST 09/06/14. While stocks last.
Bond online store are so much more expensive then BigW and Target pricing.