I'm not sure if this is the normal price or not, but according to Google Ad it's normal prices should be $74.99
You probably have to register and login to see that price.
See my confirmation of order http://oi62.tinypic.com/2uz84tz.jpg
It's still on, see screen captured link http://oi57.tinypic.com/209skjm.jpg
It seems this price is only available if you choose your store and delivery location as Burwood (NSW)& Strathfield (NSW)
bought this for $50 duty free the other day